#CES2021 @LGUS’s New Transparent OLED Applications

Adrian J Cotterill, Editor-in-Chief

LG Display has announced new Transparent OLED applications which will be showcased (somehow) at the all-digital #CES2021.

LG Display Transparent OLED at Restaurant

New objects and situations that people encounter on a daily basis have been given a transparent OLED display makeover.

  • There is a Smart Bed (showcased in a Smart Home Zone at the company’s online showroom) featuring a frame that can be moved to the foot of a bed. At the push of a button, the Smart Bed’s 55-inch Transparent OLED display rises from its frame. It also has immersive Cinematic Sound OLED (CSO) embedded in the frame.me can easily be taken to various locations in a house to serve the diverse needs of users.
  • In an online Restaurant Zone, there is a sushi bar that can utilise a 55-inch Transparent OLED display to deliver information with clear image quality while benefiting from high transparency to maintain a connection between people on both sides of the screen. As guests wait for their order, they can watch a movie or TV program, while at the same time viewing the chef preparing their food on the other side of the display. This innovative product naturally stands out more in the contactless era as it can not only act as a partition but also serve up some fun.
  • LG Display will also demonstrate how the company’s 55-inch Transparent OLED display can be applied to a subway train. While on board a virtual train carriage, passengers may look outside through the transparent display that has replaced a traditional window. Its high transparency enabled by OLED means passengers can still enjoy the passing scenery while viewing clear information such as subway line maps, weather information, and other news.

Jong-sun Park, Senior Vice President & Head of the Commercial Business Unit at LG Display said “Transparent OLED is a technology that maximizes the advantages of OLED and can be used in various places in our daily lives, from stores, shopping malls, and architectural interiors to autonomous vehicles, subway trains, and aircraft. It will grow into a next-generation display that can change the existing display paradigm.”

LG Display Transparent OLED on Subway Train

The company’s Transparent OLED realizes 40% transparency, providing clear image quality while being crystal clear like glass compared to the existing transparent LCD with only 10% transparency. With its superior transparency, Transparent OLED can be used in various fields such as smart homes, smart buildings, and mobility, including autonomous vehicles, aircraft, and subways. LG Display, the only transparent OLED manufacturer in the world, is seeing growing demand for Transparent OLED from these industries.


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