Novice and industry experts alike are invited to the first event in the Digital Signage Masters Series to be held at the Air Canada Center in Toronto Canada. Conceived and organised by Lyle Bunn, the event will focus on the APEX award-winning 300+ screen Maple Leaf Sports & Entertainment installation in the Air Canada Center.
Attendees will get to know first hand what goes into Digital Signage success, and see how elements such as planning, funding, technology, content and operations come together to produce a hallmark installation.
During the event, the project management team from Maple Leaf Sports and Entertainment will take the visitors on a tour outlining:
- Project objectives, outcomes and ROI were defined.
- Lessons learned and “best practice” used.
- Content strategies, tactics and composition.
- Project processes that made it all happen.
- Key decision points that led to project success.
- Sourcing and vendor selection strategies.
- Future possible plans.
Air Canada Center (ACC)
40 Bay Street
(ACC Main entrance from Union Station. Google Maps link – here)
Toronto, ON M5J 2X2
July 21, 2010 at 09:00 AM
To register: click here
This is an incredible opportunity to see under the hood of one of Canada’s largest (and arguably one of the most impressive) installations, a must-attend event for anyone in the digital signage industry (including end users, advertisers, integrators and suppliers of all digital signage products).
Two more events in the series are already planed and we look forward to development of this educational program!
About Lyle Bunn:
Lyle Bunn is an independent consultant, author and educator in advancing Digital Signage and Dynamic Place-based Media projects and supply. One of North America’s highly regarded and broadly recognized independent industry consultants, Lyle helped hundreds of organizations plan, implement, use and benefit from Digital Signage and Digital Place-based Media. He is also the principal writer and editor of special industry reports in USA Today and the Wall Street Journal.