1/2 Million Audience Courtesy MDM.TV

Chris Sheldrake

If you are an English or Scottish football fan and you are going to a soccer match later today, do watch out for our Macmillan Cancer Support World’s Biggest Coffee Morning campaign on the Match day Media screens.

MDM.TV kindly donated space this weekend for our 15 second spot – Amigo Digital even did a last minute mix to add audio to the creative. Alex Hughes at Amigo tells us that they took the 25 second radio ad (complete with Martin Clunes voice over), cut it down slightly and overlaid it on the 15 second visuals.

Via MDM.TV’s 1,000+ screens in 12 stadiums, this is going to give an audience of just over 0.5 Million in-stadia football fans!

Photos to follow

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