Today’s NEC Annual Showcase held in the UK At Battersea Power Station was a very good event and as mentioned in Darth Fabian’s (previous) post we will have a couple of stories up tomorrow (Thursday) but whilst it is still fresh in our mind we thought we’d ‘blog’ a recurring thought throughout the day.
How many end users were at the event? There seemed to be plenty of folks from the education sector – no doubt folks who have an existing relationship with some NEC partner or other. We noticed lots of out-of-work-folks-looking-for-a-job consultants but not really any retailers or other network folks. The whole event was truly I believe a ‘partner’ event and hence full of very nice #AVtweeps.
What we would like to see is this sort of event being part of #ScreenMediaExpo rather than a separate event 7 weeks before it. For those who saw what NEC did today (and it was amazing) how much better for it to be an ‘NEC Partner Pavilion’ inside #ScreenMediaExpo itself.
NEC get their partners there and can put on a show but they also get the benefit of 4,000+ other folks attending.
One NEC partner who has had a booth at the event since the very early ‘Pinewood Studio’ days told us that whilst the event is worthwhile attending they have never ever had a sales lead from attending!