Park Outdoor Breaks Into Digital Market with Daktronics
Adrian J Cotterill, Editor-in-Chief
Park Outdoor Advertising of New York, Inc. (a New York Corporation with a service area covering fifteen thousand square miles of central New York State and upstate Pennsylvania) recently partnered with Daktronics, Inc. to install their first digital display in Utica, N.Y.
Doug Stearns, project manager for Park Outdoor at Daktronics told us “This is Park Outdoor’s first digital display, and they are looking to break into the digital out of home market with a bang. The Daktronics 16MT product will enable them to do just that. It provides high image quality, combined with an exceptionally solid product,”
In addition to providing an affordable and flexible medium to their clients, Park Outdoor will use their new digital display to perform several public service functions by facilitating Amber Alerts, weather alerts and alerts from the local authorities.