DailyDOOH

Quantela, an urban infrastructure solution provider, and Starlite Media have announced a strategic partnership to drive, expand and optimize Starlite’s digital retail media network. Digital Alpha Advisors, LLC, the lead investor, will provide the capital required for the project. Sridhar Gadhi, Founder and Executive Chairman of Quantela told us “Quantela’s extensive experience in handling data […]

Beyond Ordinary Events, Inc. has much of the agenda for POSSIBLE up online now. The event has been billed as a new, must-attend dynamic conference and expo experience, focused on the collision of people, culture, business and ideas which takes place April 17-19, 2023 at the Fontainebleau Miami, which also happens to be during #MiamiTech […]

Registration for our AdTECH: OOH – Miami Conference, which will take place during #MiamiTech Month, and what we can only describe as something of an #OOHMiami specific week between April 17-21**, will open this week. Now in its second year this half day conference is once again chaired by Yahoo’s Global Head of DOOH Stephanie […]

Lydia Collins has joined Worldcom OOH as Head of International Business Development and will lead its UK operation based in London. For the last six years Lydia has been with Clear Channel UK as a national direct sales consultant and before that worked for Exterion Media (now Global) and CBS Outdoor.

Screenverse has announced a partnership with a company called Apparatix. Apparatix was founded in 2010 and apparently provides an enterprise software solution for Out-of-Home operators. David Weinfeld, Screenverse CEO told us “We are thrilled to be partnering with Apparatix to offer our industry-leading programmatic solutions to their clients. Our team is dedicated to delivering the […]

Intersection, the leading experience-driven out of home media and technology company joined Governor Kathy Hochul, Mayor Eric Adams, business, labor, and civic leaders from across the five boroughs to launch ‘We LOVE NYC’, the campaign to showcase the city’s strengths and mobilize New Yorkers to make sure this remains the greatest city in the world. […]

Mood Media has acquired Vibenomics. Malcolm McRoberts, CEO of Mood Media, told us “Mood Media is committed to delivering the next generation of in-store technology solutions. Vibenomics extends these efforts by strengthening our ability to deliver highly effective programmatic advertising that enhances consumer engagement, provides critical analytical insights, and helps our customers and partners super […]

Vengo, a leading place-based media technology platform has announced an exclusive programmatic sales partnership with Geometria. Vengo’s CEO & Co-Founder Brian Shimmerlik told us “Geometria’s network of large screens in popular verticals and top markets is high value inventory, perfect for Vengo’s monetization platform.” Geometria says that it occupies an important place in the digital […]

Leading out-of-home advertising technology vendors Vistar Media and Broadsign have announced an excting mutual integration to their respective mediation layers which will enable an open, fair play auction regardless of which firm’s mediation layer is used. This collaboration lowers the operational burden for media owners while facilitating easier advertiser access to OOH inventory. Eric Lamb, […]

BidTheatre’s clients can now access premium DOOH inventory, via their DSP, across VIOOH’s global supply of media owners.