Archive for March, 2011

DPAA Media Summit

Thursday, March 31st, 2011

Adrian J Cotterill, Editor-in-Chief

We are hearing that the always excellent DPAA Media Summit is likely to be happening this year in mid to late October in NYC. That’s NOT definite so don’t go and make any plans for that just yet – just consider this an early heads up. FYI we are trying to ensure that the Digital […]

Enjoy The Journey…

Thursday, March 31st, 2011

Adrian J Cotterill, Editor-in-Chief

As part of a premium outdoor campaign breaking this week, the award-winning luxury airline Emirates has rebranded Ocean Outdoor’s spectacular Silver Screen on London’s M4 (Ocean Outdoor’s Silver Screen is the biggest digital site on the M4, dominating routes in and out of Heathrow Airport.). Emirates is the first advertiser to extend the creative canvas […]

Big Wins For EnQii

Thursday, March 31st, 2011

Adrian J Cotterill, Editor-in-Chief

Ajay Chowdhury, EnQii’s CEO states in their first newsletter of 2011 published today “The industry is continuing the strong growth that started at the end of last year as confidence started coming back into the economy” He added “We have won over a dozen new clients in the last 6 months in North America and […]

IMAX Makes New Deals in China, Russia And India

Thursday, March 31st, 2011

Gail Chiasson, North American Editor

IMAX Corporation, one of the world’s most recognized entertainment brands recently announced a 75-theatre joint revenue sharing agreement with Wanda Cinema Line Corporation in China. This agreement with Wanda, which represents IMAX’s first full revenue-sharing agreement in China and its largest single international partnership to date, brings the total number of IMAX theatres slated to […]

New Funds for Appia, Apperian And Newsy

Thursday, March 31st, 2011

Gail Chiasson, North American Editor

Appia, Durham, a North Carolina, operator of an open app marketplace, Apperian, a Boston-based provider of mobile application development tools, and Newsy, a mobile video news service in Columbia, Missouri, all announced this week that they had secured new financing. Appia gained a new $10 million investment from Venrock, that brings the company’s funding to […]

IAB Canada Offers New Mobile Marketing Course

Thursday, March 31st, 2011

Gail Chiasson, North American Editor

IAB Canada, the national voice of the Canadian interactive advertising industry (mainly dealing with the web), is offering two new courses this year that might interest our readers. A course on Mobile Marketing will take place on May 9 (Vancouver), May 11 (Toronto) and May 13 (Montreal) and a new course on Social Media Marketing […]

Starts Thursday 7th April 2011

Thursday, March 31st, 2011

Adrian J Cotterill, Editor-in-Chief

There is evidently some big golf event happening in the US next week… We noticed the Sky Masters campaign now up on the Amscreen Forecourt network I’m not a golfer but I do love watching good golf events on TV and I think (forgive me if I’m wrong) that this is the first time in […]

DSA Dinner Cruise

Thursday, March 31st, 2011

Gail Chiasson, North American Editor

Registration is now open for the Digital Screenmedia Association’s dinner cruise taking place April 26, the night before Customer Engagement Technology World opens. This is an event I’m personally looking forward to as it promises to be a real opportunity to mix and meet. Taking place from from 6:30 – 9 pm PDT, participants will […]

Christie-Allure Partnership

Wednesday, March 30th, 2011

Gail Chiasson, North American Editor

Christie and Allure Global Solutions have made a strategic sales partnership designed to provide turnkey solutions for digital signage applications. The partnership aligns the two companies to provide digital signage enterprise capabilities including software, content, hardware, installation, network monitoring and ongoing support and maintenance. Christie is a leader in visual technologies, and the Christie Managed […]

This Is Not Just Signage, This Is M&S Signage

Wednesday, March 30th, 2011

Adrian J Cotterill, Editor-in-Chief

Spotted in the window of M&S at Westfield London Shopping Centre earlier today… It was rear projection and looked very bright. Also spotted in the Car Park entrance were two 55″ LCD screens which were showing the new M&S TV commercials. The projection unit was Panasonic and the acrylic looked like it was from Vueinti. […]