When the Ministry of New Media held their first AdTECH: OOH – Sydney Conference in Australia back in 2019 there had NOT been an out of home industry event in the country for almost seven years.
This year, the AdTECH: OOH – Sydney Conference will already be in its fifth year and with the news that the IAB and Outdoor Media Association of Australia are collaborating and hosting the ‘Powering DOOH 2023’ conference AND rumours that the OMA may well host another in-person event, a few hours ahead of their AGM in May, it now looks like there will be at least three in-person events in the same calendar year.
Powering DOOH 2023 is a one day conference which will be held on March 30, 2023. The OMA AGM will be held in May.
The AdTECH: OOH – Sydney Conference will take place on August 29, 2023.
Kudos of course for the Ministry of New Media for leading the way here!