Mastercard and Esprit To Speak At @DPAAglobal Media Summit

Adrian J Cotterill, Editor-in-Chief

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, has announced some more speakers for its October 10 Global Summit during #OOHNYC.

Ana Andjelic, Global Chief Brand Officer, Esprit, and Jay Altschuler, Sr. VP, Global Media & Agency Relations, Mastercard have joined an already impressive speaker line up.

Ana was named twice to Forbes Top CMO list and led the successful rebrand of Banana Republic.

Jay led digital and data transformation at Petco, Samsung, and Unilever.

“This year’s Summit is shaping up to be the best and biggest yet,” said Barry Frey, President & CEO of DPAA. “We’ll explore themes of Retail Media, Omnivideo and how brands are leveraging the growing role of digital out of home advertising and programmatic innovation.”

Speakers include…

Jay Altschuler, sr. vp, global media & agency relations, Mastercard
Ana Andjelic, global chief brand officer, Esprit
Alejandro Clabiorne, evp, executive director, Mediahub
Tariq Hassan, cmo, McDonald’s
Linda Bethea, head of marketing, Danone
Todd Kaplan, cmo, Pepsi
Cheryl Guerin, evp global brand strategy, Mastercard
Isha Williams, head of media excellence, Janssen Pharmaceutical/J&J
Anthony Plant, global president, OneVue/UM
Jillian Zech, sr. manager digital brand media, Brooks Running
Valerie David, ceo, Assembly

For more information cick here.

The DPAA Global Summit – Omnivideo is part of Out of Home New York (formerly New York Digital Signage Week) which takes place from October 9 to 13. The Summit is a full day of learning, exploring new technologies and networking. The event includes breakfast, coffee break, lunch and end of day cocktail reception.

#OOHNYC will be the usual heady mix of FREE and PAID for events – conferences, showcases, cocktails, open house, breakfast debates, tours and other ad-hoc activities.

A DSF Regional Mixer, the DPAA VIP Newsmaker Dinner, the DPAA Global Summit, the Sony Professional Display Solutions Roadshow, SOLOMON Cocktails, OAAA Cocktails, XUSC Jazz & Cocktails, a Walk and Talk’ Coffee event at David Geffen Hall, a Daktronics NYC Partner Appreciation Reception, a Planar Virtual Production Studio Open House & Demo, Planar Emerging Trends in Education Luncheon, a Planar Showroom Open House & Happy Hour, the Brand Experience Lab’s Future of Digital Out-of-Home Advertising event and a leading Hologram provider open house are just some of the other events that are already scheduled to take place that week.

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