“Based on the current conversion and growth rates in about 6 months 42media group will run the largest digital signage network in Europe with Oxygen.next” so says Peter Dombrowski, Director Marketing and Sales at 42media group in a recent press release celebrating a so-called win with a fashion boutique in Buenos Aires.
What are these guys smoking? Giving digital signage software away for free like this is ridiculous and does more harm than good. The way they go about marketing is embarrassing and does the industry no good whatsoever.
Do they seriously think that they will even have a business next year let alone Europe’s largest digital signage network?