3D Eye Solutions And Magnetic 3D Ink Deal

Gail Chiasson, North American Editor

Longwood, Florida-based 3D Eye Solutions Inc. has signed a content conversion agreement with Magnetic 3D, New York-based leader in glasses-free, auto-stereoscopic 3D displays and 3D digital signage solutions, whereby 3D Eye Solutions will serve as Magnetic 3D’s vendor for converting 2D content to 3D for its customers and third party partners.

Magnetic 3D offers LCD flat panel 3D display technology that showcases clear, high-definition 3D video content without the use of special 3D glasses. This effect is made possible through the company’s Enabl3D multi-stereo technology, which uses a combination of proprietary hardware, software, connectivity solutions and 3D content creation techniques. Currently, Magnetic 3D offers its glasses-free 3D screens in sizes ranging from 22” to 55”. In addition to a History Channel promotion conducted with its screens in New York, Magnetic 3D recently deployed screens at the Sun Life Stadium in Miami for Super Bowl XLIV for the ‘Suites of the Future’ campaign to demonstrate innovations in event entertainment. (See DailyDOOH’s March 13/10 article. Ed.)

“More than 50 years ago, the conversion of content from black and white to color revolutionized the broadcast industry, and the conversion of 2D to glasses-free 3D content presents similar opportunities today,” says James Zahakos, president of Magnetic 3D. “After conducting an extensive evaluation of their processes, we have established that 3D Eye Solutions’ 2D to glasses-free 3D conversion capabilities are an ideal complement to our industry-leading autostereoscopic 3D displays. This will allow companies with massive libraries of content and creative assets to generate new revenue in the new and exciting medium of glasses-free 3D.”

As a content conversion vendor for Magnetic 3D, it gives 3D Eye Solutions the ability to offer its 3D conversions on a wide variety of screen sizes, for any size venues, says Michael Gibilisco, CEO of 3D Eye Solutions.

“Magnetic 3D screens are high in quality and display an amazing picture, which make them ideal for glasses-free advertising, 3D that grabs consumers’ attention,” says Gibilisco.

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