It also polls the attitudes of retailers, brand owners, shopping centres and network operators, including their plans and reasons for using digital signage in the future.
Jason Cremins, CEO signagelive and previous Chairman POPAI Digital told us “This is an essential reference point for any retailer, brand or manufacturer using or considering in-store digital signage”.
He continued “This survey is the most accurate gauge of retail digital signage in the UK currently available. It shows that the use of this media technology is on the increase and becoming more sophisticated.”
Topics covered in the report include: –
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