Everything is confirmed and DailyDOOH will be present at the Festival of Media Global 2011 held in Montreux. The Festival on May 9-10, will bring together creative media strategists, pioneers in the development of new media models and the business leaders with the budgets and the influence to create the future of the media advertising industry. As an addition this year the Festival organisers are also involving radical thinkers from outside the industry in order to offer alternative perspectives on both common and emerging issues.
Of particular interest will be the growth of social media, mobile phone usage, new directions for marketing and the presentation about content and who is running it.
The two days are full of exciting activities, including a Gala Dinner, so I hope to come back with interesting insights and take full advantage of this great networking opportunity.