Do you think you’re an Industry Leader? It’s a phrase often used but in almost all instances, quite meaningless and usually used by those who are the complete antithesis to the term.
In our industry there are those that innovate, push for standards, pioneer and truly lead and those that just add the two words into any and every press release.
Come #ScreenmediaExpo time in May in London on the OpenSplash stand C45 you might just see how hollow the words of vendors like Scala and a few other so-called (by themselves most of the time) ‘industry leaders’ actually are!
It’s all about standards and “the days of the player being the clever bit are long gone” don’t you know 😉