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Monday, July 26th, 2010
Chris Sheldrake
How best to highlight that the easyJet fleet of planes have an average age of 3 years whereas Jet 2 planes are on average 22 years old than park up a DigiAdvan at Newcastle airport? SA DigiAdvan’s brief was indeed to target both the UK’s Newcastle airport and passengers traveling there and to target high […]
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Wednesday, July 7th, 2010
Adrian J Cotterill, Editor-in-Chief
Is this just the beginning of UK local authorities fully engaging with touch screen Digiadvans? Here we see the start of a 10 day campaign on behalf of the Hull police force in the United Kingdom. Digiadvans are using touch screen to create awareness of community safety within the surrounding communities within the city of […]
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Wednesday, July 7th, 2010
Adrian J Cotterill, Editor-in-Chief
OVAB Europe announced today that it had acquired as members three well-known players from the DOOH industry: RAM Vision and Digiadvans from the UK and iDKlic from Belgium as seemingly the organisation goes from strength to strength. Dirk Hülsermann, President of OVAB Europe told us “The DOOH market in Great Britain was not easy over […]
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Monday, June 7th, 2010
Chris Sheldrake
Some of the SA DigiAdvans are in Frankfurt we see, working on a Thai cultural event for Thai Airlines. They are also providing a live film link to the screen on the van as an additional service, hence the image of a camera man in one of the photos above.
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Friday, June 4th, 2010
Adrian J Cotterill, Editor-in-Chief
We noticed SA DigiAdvans out at Ascot racecourse today in what we are told is the first day of a two day campaign on behalf of the ‘Racing Post’ newspaper.
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Thursday, June 3rd, 2010
Adrian J Cotterill, Editor-in-Chief
One thing’s for sure and that’s wherever you see an SA DigiAdvan a crowd will surely gather (see larger picture below – note the usually black DigiAdvan seems to have been wrapped in an ‘orange’ colour) even if there are half naked long legged giraffes in red body suits sitting on top of Smart Cars […]
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Tuesday, May 25th, 2010
Adrian J Cotterill, Editor-in-Chief
SA Screen media have finally arrived in Norway it seems as we have heard of the recent opening of a Norway office in association with Anders Krogh. When asked, SA MD Scott Anthony told us “Norway is a critical location for us as we have now got the global offering which is something many of […]
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Friday, May 7th, 2010
Adrian J Cotterill, Editor-in-Chief
Now in its 5th year, the organisers of #ScreenMediaExpo can easily lay claim to the fact that 3,195 attendees and 120 exhibitors have just walked away from the best event in London ever. In term of exhibitors we at last had, the big corporates such as Christie Digital, Intel, Harris Broadcasting and NCR all attend […]
Posted in DailyDOOH Update | 3 Comments »
Wednesday, May 5th, 2010
Gail Chiasson, North American Editor
The iDOOH Digiadvans that I had hoped to see at this event (see my earlier article, Ed) are even more impressive in real life than pictures have shown, and I can well envision them driving the streets of the U.S. and Canada, regardless of the weather. SA Screen Media currently has 10 interactive SA vans […]
Posted in DailyDOOH Update | 1 Comment »
Friday, April 30th, 2010
Gail Chiasson, North American Editor
SA Screen Media, headquartered in Meadowfield, Durham, is showing off its interactive SA Digiadvan at Screenmedia Expo, stand J1, and I’m personally looking forward to seeing it in ‘real life’ after viewing it in action several times over the Web. SA Screen Media develops and executes interactive marketing campaigns on behalf of the world’s leading […]
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