Adrian J Cotterill, Editor-in-Chief
This summer in the US there is an urgent need for students to enroll in academic recovery programs but many parents aren’t aware that their children are behind.
New research released this week by Learning Heroes finds that 9 in 10 K-12 parents nationally believe their child is at or above grade level, while the Nation’s Report Card shows just 29% of eighth graders proficient in reading and 26% proficient in math.
At a time when the Education Recovery Scorecard and other studies show a significant increase in learning gaps, especially in communities hardest hit by the pandemic, addressing this disconnect is key to more parents seeking additional supports such as summer learning and tutoring for their children. Parent perceptions stem, understandably, from report cards and the new research finds that 80% of parents report their child receives mostly B’s or better.
“While this is an all-hands-on-deck moment in public education, most parents are not aware they need to be in the boat,” said Cindi Williams, co-founder of Learning Heroes and mother of two. “Parents are problem solvers, but we can’t expect them to solve a problem they don’t know exists. Now is the time to partner with our teachers to find out how we can use the summer months to address missed instruction.”
To this end, Learning Heroes, National Summer Learning Association, U.S. Chamber of Commerce Foundation, Clear Channel Outdoor and Univision have come together to launch #GoBeyondGrades, a national parent awareness campaign in English and Spanish expected to reach more than 150 million Americans. In Boston, Chicago, Houston, New York City, Sacramento County and Washington, D.C., billboards, transit shelters and digital screens will juxtapose parent perceptions of their child’s grade level achievement with statewide assessment results in eighth grade in math and reading. The ads encourage parents to visit GoBeyondGrades.org, an online resource parents can go to search and sign up for district, community-based, and online summer learning programs.
Parents 2022 research released by Learning Heroes found that 89% of parents and 88% of teachers agree that teaming up is critical to help overcome the pandemic’s impact on children’s learning.
The surveys were conducted in March 2023 by Edge Research. The research and the campaign are supported by the Bill & Melinda Gates Foundation, Overdeck Family Foundation, and Citadel founder and CEO Kenneth C. Griffin. Clear Channel Outdoors provided additional in-kind support.
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