Digital Out of Home needs a Thinkbox
Adrian J Cotterill, Editor-in-Chief
Did you know that in the UK…
“Thinkbox is the television marketing body for the main UK commercial broadcasters – Channel 4, Five, GMTV, ITV, Sky media, Turner Broadcasting and Viacom Brand Solutions. We work with the UK marketing community with a single ambition: to help customers get the best out of television”
I particularly like their Ad Gallery and the article / section entitled “How Viewers Engage With Television”
Perhaps you will all shout that The Screen, DOOHM and APCAD should provide this service in Europe (tell me if that is what you think!!!) but they don’t do they?
POPAI Digital have started a simple ad gallery which I will be writing about later in the month.