Cityboomer beantragt Insolvenz

Adrian J Cotterill, Editor-in-Chief

The invidis guys in Munich have reported that wannabee DOOH network CityBoomer has gone into receivership / administration / liquidation / tango uniform (delete as appropriate).

Our German translation may not be spot on but we loved the comment in the ‘invidis Kommentary’ which said (we think) “In the area of ad-supported networks there is no place for engineers and dreamers” – that’s right, technology alone will not allow you to succeed in this business (and never has done).

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