Gail Chiasson, North American Editor
ClearOne, Salt Lake City, Utah-based global communications and entertainment solutions company, has entered the digital signage market using StreamNet technology
It has introduced IMPRESS, the company’s first digital signage solution for relaying information ‘to the right persons at the right time and in the most effective manner’. IMPRESS provides robust capability, through its hardware and familiar Windows software components, to easily create, store, schedule, broadcast and manage digital signage messaging composed of text, images, Adobe Flash and H.264 video content.
Designed for use with ClearOne’s IP-based VIEW AV distribution and control system, IMPRESS will broadcast messaging with HD content to a virtually limitless number of displays. IMPRESS allows remote access and control from PCs, popular tablets and mobile platforms such as Android, Apple and BlackBerry devices.
“Digital signage technology is perhaps the most effective and modern method to deliver a specific message to a specific staff member or audience instantaneously or based on a specific schedule,” says Michael Braithwaite,chief strategy officer, ClearOne. “Organizations gain more productivity at a lower cost of investment and through aneasier deployment through digital signage solutions.”
IMPRESS is one among several new ClearOne products being demonstrated for the first time at InfoComm.
“IMPRESS is yet another demonstration of the versatility and value of our StreamNet™ technology,” says Braithwaite. “IMPRESS will attract interest from businesses looking to implement digital signage capability on an
IP network, because of its unique simplicity, power and, ease of use in commercial environments.”
Brathwaite says that this is the only system of its kind with one-touch access to broadcast on-demand content and any associated room settings such as lighting, projectors, window treatments, green facility management and audio settings.
IMPRESS IM100, the rack-mountable hardware engine of the new system, includes inputs for analog audio and video sources, and also provides an Ethernet port, an RS-232 port and USB ports. IMPRESS Composer, the system’s Windows-based software, is a full-featured software solution for creating, managing and publishing content over Ethernet networks. IMPRESS’ signage features include four regions for crawling text and static contents, display support for HD 1080p video, 16:9 and 4:3 formats, 1 GB internal RAM and a 160 GB hard drive. IMPRESS is scheduled for shipment in late July/11, priced at $5,999 MSRP.