Improvements to our sister site aka.tv allowed us, this year, to delve much more deeply into the twitter around #ISE2014 (as part of our ongoing commitment to help drive the social media impact associated with events around our industry, we will be doing the same in a few days time for #dse2014).
This post is a bit longer (than previous years), containing as it does a few more tables and lists – note especially the new ‘trending’ section.
#ISE2014 hashtag analysis for the last 30 days
No. of Tweets: 11,085
No. of Twitter impressions: 24,777,375
No. of Twitter users who tweeted: 2,078
No. of Twitter users reached: 1,892,305
A couple of points to note with the two ‘trending’ reports above: –
- Whilst it’s sort of obvious that #AVTweeps would trend (it being a widely used and popular hashtag for the AV community), it is perhaps somewhat surprising that #DigitalSignage would rate so highly
- With the sheer volume of traffic from @rAVePubs it’s no surprise that they should get the most ‘user mentions’ (i.e. mentioned in a tweet by someone else) and it’s likely that as the organiser, @ISE2014 would also get a similar number of high mentions. NEC Display Solutions though should be well pleased that unprompted they were the top exhibitor mentioned by those tweeting during the show.