Russ Curry, Paris Correspondent, i-CONIC IMAGES
Reed Expositions has just published its official figures for the 2012 edition of the MPV Marketing at Retail Show held at the Porte de Versailles Exhibition Centre in Paris. Visitor numbers were flat, but there was a marginal increase in exhibitors and a slight shift towards international attendance. 2010 Figures Exhibitors: 215 – of which [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
A common feature of four JCDecaux items of Intelligent Street Furniture selected by the City of Paris to make it easier to navigate and more accessible for the public is the driver known as the ‘City Box’. All these services that help people move around the city and discover what Paris has to offer are [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
At the bottom of one of the most famous streets in the world, the Champs Elysees, JCDecaux has installed another of its four items of Intelligent Street Furniture chosen by the City of Paris intended to make it easier to navigate through Paris and to render the City and more accessible to the public. The [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
The Digital Totem is another of four JCDecaux items 0f Intelligent Street Furniture selected by the City of Paris designed to make Paris easier to navigate and more accessible for the public. The Digital Totem is an information system specifically designed for Paris. The large screen provides outstanding image quality even in bright light with [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
JCDecaux SA, has announced the installation of four of the Group’s six Intelligent Street Furniture items selected by the Paris City Authorities as part of its process to evaluate new projects. The company has designed 6 innovative items representing the company’s vision for digital services in the urban environment. The aim is to make Paris [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
The French trade association, the Digital Media Association France has just published the results of its survey of the French Digital Media market in 2011, which was carried out by Digital Media Village. Overall turnover for the French Digital Media market last year was €124 M – an increase of 11% over 2010. Technology and equipment [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
So co-locating a Digital Media event in the middle of a larger retail marketing event in Paris is a necessity because of the size of the digital market, but it’s also a smart move for a developing industry. It’s likely that the majority of the expected 11,000 visitors have either never heard of, or know [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
The 2012 edition of the MPV Marketing at Retail Show opened its doors today at the Porte de Versailles Exhibition Centre in Paris. The show will run through until Thursday March 29th, and the show’s organisers Reed Expositions France, are expecting approximately 11,000 visitors for this year’s edition. Why do we care about this show? [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
Described as “the exhibition that reinvents point-of-sale” the MPV Marketing At Retail Show kicks off tomorrow in Paris (the event takes place 27th – 29th March 2012 at the Porte de Versailles – Pavilion 4). Organised by Reed Expositions on behalf of POPAI France (the French Institute of Communication and Advertising at the Point-of-Sale), the [...]
Russ Curry, Paris Correspondent, i-CONIC IMAGES
Anyone who cares about Marks & Spencer will still be cursing the Belgian idiot who got rid of their two stores in Paris a couple of years ago. The smaller one was in the urban-chic Marais district and did a roaring trade selling soggy white sandwiches to Parisian office workers who wanted to savour the [...]
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