Author Archive

#XUSC Oktoberfest Registration Open

Sunday, September 11th, 2022

Russ Curry, Ministry of New Media

No trip to Manhattan for New York Digital Signage Week (October 10 – 14, 2022) would be complete without a festive celebration organised by Bryan Meszaros. Join Bryan and team at OpenEye Global at Bierhaus NYC for the return of the XUSC Oktoberfest! It’s a great Bavarian-style beer hall just two blocks from Grand Central, […]

SMASHING IT: OOH + AV SOLOMON Partners Cocktails

Tuesday, September 6th, 2022

Russ Curry, Ministry of New Media

New York Digital Signage Week will once again see The SOLOMON Partners Cocktail Party, and usually in terms of sheer numbers the biggest party of the week. ‘Smashing It: OOH + AV The SOLOMON Partners Cocktail Party’ takes place the evening of Wednesday, October 12, 2022 between 6:00 pm – 7:30 pm. It takes place […]

Oceania partners with Hearts & Science NZ

Monday, July 18th, 2022

Russ Curry, Ministry of New Media

Hearts & Science NZ has announced a partnership with Oceania, as the aged care provider’s full-service media agency. Oceania is changing the game within the retirement sector, going beyond the one size fits all approach, and connecting people to the things that matter most to them. Sandra Daniel, Head of Marketing at Oceania comments, “At […]

Clear Channel France se déploie sur la SSP @Broadsign Reach

Wednesday, July 13th, 2022

Russ Curry, Ministry of New Media

Clear Channel France is now deploying its advertising inventory also on Broadsign Reach, within its European LaunchPAD offer. LaunchPAD now enables those using the programmatic channel operating in France to access the entire premium digital inventory of Clear Channel France, almost 3.000 totem screens in shopping centers, in the metro and in the street. This […]

The @DPAAGlobal CPG #DOOH Event

Sunday, June 5th, 2022

Russ Curry, Ministry of New Media

This week the DPAA, the global trade marketing association driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, will hold its second Digital Out-of-Home (DOOH) CPG Event with strategic partner Quotient (NYSE: QUOT). “Last year’s CPG event with Quotient was such a success, many of our brand and […]

JCDecaux Unveils Its ESG Strategy

Thursday, June 2nd, 2022

Russ Curry, Ministry of New Media

Since 1964, JCDecaux has championed a virtuous model to design, install and maintain infrastructure (bus shelters, self-cleaning public toilets, self-service bicycles, etc.) in public spaces and transport areas. These valuable and innovative services are financed by brand advertising. In line with the company’s goal to sustainably improve the quality of life for people wherever they […]

Next Year’s @Worldoohorg Lisbon Congress

Wednesday, June 1st, 2022

Russ Curry, Ministry of New Media

Next year’s World Out of Home Organization Global Congress will be held in Lisbon, Portugal June 7-9, 2023.

Yahoo And @Hivestack Strategic Global Partnership

Thursday, May 26th, 2022

Russ Curry, Ministry of New Media

Yahoo and Hivestack have announced a strategic global partnership to connect their industry-leading technologies, and enable premium, programmatic DOOH cross-channel media campaigns on a global scale. “The evolving programmatic DOOH landscape has created numerous opportunities for brands, agencies and media owners to leverage the channel to drive meaningful and measurable connections with audiences across the […]

Swiftmile + Vugo OOH Experiential Partnership

Monday, May 23rd, 2022

Russ Curry, Ministry of New Media

Swiftmile and Vugo tell us that they have created a unique and versatile partnership in the out of home advertising space ranging from digital advertising to experiential marketing. Joel Martin, Swiftmile’s VP of DOOH told us “We truly believe that rideshare advertising is an emerging part of the OOH ecosystem. Both our Swiftmile experiential event […]

@TalonOOHNA Upfront w/ @DPAAGlobal & @ComscoreCA

Monday, May 23rd, 2022

Russ Curry, Ministry of New Media

DPAA, the global trade marketing association has announced that it intends to partner with Comscore, Inc. (Nasdaq: SCOR) and Talon to host the first-ever multi-network digital out of home Upfront with plans to showcase one seamless, unwired video network with seven premium DOOH media owners for independent agencies and brands. The event, which is open […]