Archive for September, 2007

New Camera for TruMedia’s Audience Measurement Solution

Monday, September 24th, 2007

At the beginning of 2007 there was a lot of interest and excitement at the prospect of several really good Automated Audience Measurement systems for Digital Signage coming to market and making a big impact on media buying and market research.
Sadly, 9 months on we have seen very little in the industry of either of [...]

Adrian J Cotterill

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High Impact Mobile Solutions

Monday, September 24th, 2007

Having very recently spoken about Pixman and before that about AdWalker (and also Tricast) I received lots of questions whether these folks really were the ONLY mobile digital signage solutions out there in the marketplace.
If we take mobile to mean ‘mobile’ - wearable or drivable, and leave the screens INSIDE taxis, trams, buses and trains [...]

Adrian J Cotterill

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Sony wins BAA’s LHR World Duty Free contract

Sunday, September 23rd, 2007

Sony will be deploying its Digital Signage solution in BAA’s World Duty Free stores at London Heathrow’s new Terminal 5 in October in preparation for opening in March 2008.

Adrian J Cotterill

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MoMedia - World’s Biggest Coffee Morning

Sunday, September 23rd, 2007

Motional Media Ltd kindly donated air time across their bus network for the Macmillan Cancer Support - World’s Biggest Coffee Morning campaign.
Here is an example of the content playing out on the number 328 bus to Golders Green

Adrian J Cotterill

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I’m leaning on a lamp-post…

Saturday, September 22nd, 2007

With apologies to George Formby “I’m leaning on a lamp-post at the corner of the street” - and now I can do Bluetooth!
I am a fan of Digital Signage interactivity but definitely not a of Bluetooth. I have said that so many times now and been asked to explain my reasoning that soon I [...]

Adrian J Cotterill

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Why Build when you can Buy? Why Buy when you can Rent?

Saturday, September 22nd, 2007

BroadSign 6.0 Press Release
BroadSign have announced the upgrade of their customer base to a new version of their software offering - press release attached.
I often say to screen network owners and corporates alike when they are looking around at digital signage / CMS solutions “Why Build when you can Buy? Why Buy when you can [...]

Adrian J Cotterill

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Tricast Campaign for Betfair

Friday, September 21st, 2007

Captive People, the folks behind those nice London trikes that I like (the one with the portrait LCD on the back) have just done two exclusive Tricast campaigns around London for Betfair, the online betting exchange and casino.
The promotion was for the first Turbo Tennis event held at the O2 Arena and the Betfair partnership [...]

Adrian J Cotterill

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These Taiwanese networks are big (1,500 sites)

Friday, September 21st, 2007

It’s like when you get old you say / notice that policeman are getting / look younger!
So it is with screen network rollouts, whilst we struggle to keep several AIM llsted companies buoyant in the UK, elsewhere the screen network rollouts seem to be getting bigger.
CAYIN Technology Digital Signage has just rolled out in Taiwan [...]

Adrian J Cotterill

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Avanti Screenmedia’s Stock Price

Friday, September 21st, 2007

ASG Funding Update 21st Sept
It’s what stock markets do I suppose - GO UP AND DOWN…
Avanti Screenmedia’s stock price had seen a continual downturn since the split from its (old sibling) the Satellite business, then a bounce and then a meteoric rise (but shortlived) from 4p to 28p earlier this week, only to close yesterday [...]

Adrian J Cotterill

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Outdoor Sheet Sizes - 127,478 traditional UK billboards (Aug 2007)

Friday, September 21st, 2007

As you know I follow closely POSTAR’s UK market data for billboards.
The number of traditional billboards in the UK has gone up in the August data.

4 Sheets - 676
6 Sheets - 73194
16 Sheets - 834
48 Sheets - 24905
64 Sheets - 0
96 Sheets - 3405
Other - 24464

Data source: POSTAR, Issue 106 August 2007
http://www.oaa.org.uk/
That’s a total of 127,478 traditional billboards in the UK. [...]

Adrian J Cotterill

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