Archive for November, 2007
Monday, November 26th, 2007
Adrian J Cotterill, Editor-in-Chief
I told you that both ISE 2008 and Screen Expo Europe were going to be the events to attend in early 2008 – and was so pleased that they do not clash. Almost on a daily basis now we are seeing signage vendor give details of their stands – today’s announcement came from ONELAN who […]
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Monday, November 26th, 2007
Adrian J Cotterill, Editor-in-Chief
Ankit Ajmera over at agencyfaqs! in Mumbai is the first to write up and review one of the presentations from last week’s Digital Signage Asia 2007. It’s a very good summary of Amigo Digital’s Alex Hughes’ presentation (picture above) on creating content for Digital Out of Home and well worth a read. http://agencyfaqs.com/news Also Amigo […]
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Saturday, November 24th, 2007
Adrian J Cotterill, Editor-in-Chief
I have seen sight of 121view a few times over the last few months but haven’t written about them before. They are one of the growing number of Far Eastern technology suppliers in the digital signage arena that I talk about in my presentations and research. One of the nice things about 121view’s offering is […]
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Saturday, November 24th, 2007
Adrian J Cotterill, Editor-in-Chief
At last, PurpledogTV after a year and a half of raising finance and getting things together are almost ready to launch their bus network. January 2008 will see them have 150 media screens onboard Glasgow buses with which they will be targeting over 110,000 passengers every day. In their 3 hour programme they will be […]
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Saturday, November 24th, 2007
Adrian J Cotterill, Editor-in-Chief
Here’s me kicking off my presentation at last week’s Digital Signage Asia event. Over 50 business cards were thrust into my hand after the presentation and I will get back to all of you over the weekend and early next week. Thanks to Neo Advertising for the photograph (selected from several sent in for being […]
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Saturday, November 24th, 2007
Adrian J Cotterill, Editor-in-Chief
Since 1970 family owned Italian company Natura House have been producing environmentally friendly, organic products for the cosmetics and healthcare industries. They were one of the first players in this market in Italy and their brand, both at home and internationally has gone from strength to strength. Natura Street is their own retail chain of […]
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Friday, November 23rd, 2007
Adrian J Cotterill, Editor-in-Chief
There were a lot of good presentations at this week’s Digital Signage Asia event and I am very confident that all delegates would have taken away a lot of useful information. India is a very exciting marketplace and there is a lot of interest from vendors in doing business there and tons and tons of […]
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Friday, November 23rd, 2007
Adrian J Cotterill, Editor-in-Chief
Interesting to see that at the recent POPAIDigital conference in London that both abc media and Dunnhumby who presented back to back both gave sales uplift figures which were almost identical – circa 5% for category and circa 20% for any featured product on-screen.
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Thursday, November 22nd, 2007
Adrian J Cotterill, Editor-in-Chief
Setting the Pace. Lessons for a successful Digital Out of Home Future Attached is my presentation, “Setting the Pace – Lessons for a successful Digital Out of Home Future”, that I will be giving later today at Digital Signage Asia 2007. The first day of the conference saw some excellent speakers. Personally I thought that […]
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Thursday, November 22nd, 2007
Adrian J Cotterill, Editor-in-Chief
We have received a lot of very positive feedback from the attendees at Digital Signage Asia about DailyDOOH. It is as I am sure you are aware always nice to hear positive, re-assuring comments that you are (probably) working and going in the right direction – so thanks to everyone who has taken the time […]
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