DailyDOOH

It’s official. Barnaby Page announced during one of the sessions he chaired at Digital Signage Asia 2007 that his new online venture with the folks at Screen Media magazine (effectively Saint John Patrick Publishers) and Screen Expo was to be called ‘screens.tv’ and would be launched January 2008. Domain Name: SCREENS.TV Registrar: ENOM, INC. Whois […]

There are a couple of Pharmacy initiatives in Italy, this one, Farmacia.TV, isn’t by any means the largest of them but it is the first to be announced. Farmacia.TV in Italy was developed and managed by M-Cube, an Italian company specialising in multimedia content broadcasting. The network is going to start off in the Friuli […]

I first saw this at the Manchester Urban Screens weekend event back in October 2007. It is an innovative way to get mobile to screen interactivity without using a Java (or similar) download, SMS or Bluetooth. There are two ways to send input to the digital screen display: keypad and / or voice. The keypad […]

Wayfinding Loyalty Stuart Armstrong, President EnQii Digital View Media North America kindly sent me his latest thought leadership article entitled ‘Wayfinding Loyalty’ to help me with preparation and understanding for my speech at Digital Signage Asia. Stuart is suggesting that retailers use kiosks combined with loyalty cards to act as ‘wayfinding’ stations throughoutt their stores […]

“Teens Prefer To Shop The Mall Instead Of Online” so says a new study that found 95% of teens ages 13-17 say they are choosing shopping at stores and malls over catalog and online purchases this holiday season. OTX (Online Testing eXchange) conducted the poll in conjunction with eCrush, a PG-13 social networking site. This […]

Dagobert have undertaken a major overhaul on what was already a good web site. It is in French only at the moment – see http://www.dagobert.fr/ C’est la vie!!! I am told that an English version is on its way.

Did you remember that it was ‘No Music Day’ today (Wednesday 21st November 2007)? http://www.nomusicday.com/2007/ The BBC’s Radio 4 programme ‘Front Row’ discussed it this evening (I am listening as I type). You may well be able to catch it if you wish using the BBC’s Listen Again service.

Bill Gerba, Co-founder & CEO, Wirespring Technologies is opening the Digital Signage Asia 2007 event in the morning (about 14 hours time as I write) with his presentation “Building successful networks that maximise ROI”. There are a lot of other excellent speakers over the two days and I will be reporting live from the event […]

To be fair, considering that IMHO PCs running Windows were never designed to run non-stop 24/7 (and why oh why do the majority of Digital Signage software platforms run on the ubiquitous PC+Windows combination) I haven’t seen that many Windows’ Blue Screens of Death this year as last year. The problem is when you see […]

The folks over at Street Broadcast are possibly the most aggressive (in the nicest possible way) user of Direct Mail in order to promote their screen network offering. What I especially like about their electronic email communications is their cleverness in thinking up tag lines and hooks to get brands, ad agencies, media buyers and […]