Archive for July, 2010

Guess Where?

Monday, July 26th, 2010

Chris Sheldrake

Guess where we saw this huge RAMVision screen being deployed? Answer up tomorrow!!

DigiAdvan OAP vs easyJet Campaign

Monday, July 26th, 2010

Chris Sheldrake

How best to highlight that the easyJet fleet of planes have an average age of 3 years whereas Jet 2 planes are on average 22 years old than park up a DigiAdvan at Newcastle airport? SA DigiAdvan’s brief was indeed to target both the UK’s Newcastle airport and passengers traveling there and to target high […]

IMAX Rollout Continues In Asia

Monday, July 26th, 2010

Gail Chiasson, North American Editor

Toronto-based IMAX Corporation, building on a year of unprecedented international network growth and spurred on by the success of such 3D films as Avatar and Alice in Wonderland, has made more agreements in China, Japan and Russia. IMAX has signed an agreement with Guangzhou Jinyi Film & Television Group Co. Ltd., a leading entertainment developer […]

Lightweight, Large-Format Lenticular Signage

Monday, July 26th, 2010

Gail Chiasson, North American Editor

This is a little different from our usual interests, but we found it quite intriguing. IGH Solutions of Inver Grove Heights, Minnesota, has introduced Dynamic Images DI Flex, an affordable, lightweight large-format lenticular signage that dramatically lowers the cost of lenticular out-of-home advertising campaigns. If you are unfamiliar with the lenticular sign, it can basically […]

Parallel Worlds: Mobile Advertising in Asia Gets Personal

Monday, July 26th, 2010

Manolo Almagro, Q Division Managing Partner

Since January 2010, I’ve been working with Out There Media, a leading mobile ad agency that is taking Asia by storm.  This trailblazing company brings with it some innovative, proven strategies where ads not only build awareness -but also create long-term engagements between customers and brands. This mode of dialogue driven advertising allows it, over […]

New DPAA President

Monday, July 26th, 2010

Adrian J Cotterill, Editor-in-Chief

The vacancy at the top of the DPAA made by previous incumbent StockOptions La Forgia moving to San Francisco based RMG Networks is expected to be filled shortly, with an announcement, we believe, coming as soon as this week. We know a couple of the candidates who were interviewed. You heard it here first but […]

Can You Spell That Again Please?

Sunday, July 25th, 2010

Jorge Garcia de Bustos

“Delta-Alpha-India-Lima-Yankee-Delta-Oscar-Oscar-Hotel, DailyDOOH.” “And what is that supposed to mean?” “Daily Digital Out Of Home, of course.” “All right, whatever, I’ll register the domain.” I don’t recall the exact words, but that was probably the gist of a phone chat between Adrian and me on 25 July 2007. After a few hours of research, we settled […]

HOUSEKEEPING – Two Babies

Sunday, July 25th, 2010

Adrian J Cotterill, Editor-in-Chief

A certain someone is three years old tomorrow! In a nice-near-also-twist-of-human happiness, Andrew Neale became an uncle yesterday (Saturday 24th July); his brother’s partner gave birth to an 8lb boy down in Cornwall. We nearly had a genuine DailyDOOH birthday boy in the family but missed out by 2 days! Happiness and congratulations all round!

Ronin’s Mall Of America

Friday, July 23rd, 2010

Adrian J Cotterill, Editor-in-Chief

Lots of folks have been reporting on the Wireless Ronin install in the Mall of America – a deployment done with Leroy Signs (the sign vendor for Mall of America) using the RoninCast digital signage system BUT we hadn’t to date seen any photos, up until now… As reported elsewhere the Mall of America’s new […]

New Minicom Partner In Spain

Friday, July 23rd, 2010

Chris Sheldrake

Minicom Digital Signage (MDS) has signed a distributor agreement with Venco Electronica, S.A., the first local distributor of electronic components & Digital Signage solutions in Spain. Juan A Clotet, Venco Managing Director told us “Being partners with Minicom Digital Signage allows us to promote new products to our existing customers in the Digital Signage area, […]