Archive for November, 2011

@isa2012expo Educational Program

Wednesday, November 30th, 2011

Gail Chiasson, North American Editor

More than 75 courses covering 13 distinct tracks will be offered as part of the educational lineup at International Sign Expo 2012 being held March 21-24 in Orlando. “These educational sessions showcase the breadth of the sign industry,” says Lori Anderson, ISA president and CEO. “Throughout the four days of Sign Expo 2012, there will […]

PrimaSee Beverage Solutions Practice

Wednesday, November 30th, 2011

Adrian J Cotterill, Editor-in-Chief

STRATACACHE announced Wednesday the appointment of Paul Rinaldi as Director of Business Development for its PrimaSee Beverage Solutions practice. Paul will be responsible for creating and managing strategic relationships and alliances with global beverage brands, as well as accessing and developing new business opportunities and potential areas of growth for STRATACACHE’s PrimaSee technology. With over […]

Nokia’s Brand Experience In London Sky Scraper

Wednesday, November 30th, 2011

Geny Caloisi

On Monday 28th November Nokia brought their new Lumia 800 phone, deadmau5 and the world’s most advanced 3D mapping technology together and created an amazing free light show at Millbank Tower, London. Millbank was plunged into darkness with the iconic tower acting as the canvas for a never-before-seen spectacular. Each of the 120 metre high […]

Adspace’s First Interactive Mall Directory

Wednesday, November 30th, 2011

Gail Chiasson, North American Editor

Adspace Digital Mall Network, New York-based owner of 1,836 eight- and nine-foot-tall plasma ‘Smart Screens’ located throughout 137 Class A malls across the United States, has launched its first-ever Smart Screen Digital Directory in select malls throughout its national network. The Smart Screen Digital Directory features the latest touchscreen technology, and has been deployed in […]

The Standards Are Higher Dude

Wednesday, November 30th, 2011

Adrian J Cotterill, Editor-in-Chief

It’s probably a moot point whether the standards for digital out of home should be higher than for traditional out of home (or any other sort of media for that matter) but the point, oft forgotten we feel, is that the technology allows for HIGHER standards. What to think then as we acted as a […]

The Next Thing: Laundromat ‘DryerAds’

Wednesday, November 30th, 2011

Gail Chiasson, North American Editor

There’s a long dwell time in laundromats, a fact well-known to Rich Maddy, who has worked in that world since his parents bought a laundromat when he was young. Now, after a career as an owner of laundromats and distributor of laundromat equipment, Maddy has launched Clean View Network which is putting DryerAds – interactive […]

Panasonic Lays Off 39 People In The UK

Tuesday, November 29th, 2011

Adrian J Cotterill, Editor-in-Chief

Never ever good news when we hear rumours of layoffs but there’s little point in hiding one’s head in the sand by ignoring them (the rumours or the layoffs that is). We heard over the weekend from a number of sources that Panasonic Point Of Sales division has laid off 39 people in the UK. […]

IBM Gets Smart Interaction At Manchester Airport

Tuesday, November 29th, 2011

Geny Caloisi

Technology giant IBM has expanded its ‘Smarter City’ campaign to Manchester Airport (MAN) using the Interactive Monster Wall, an intelligent digital signage display from Monster Media in partnership with EYE, owner of a large permanent interactive digital network placed in airports across the UK. The installation is part of IBM’s ‘Smarter City’ campaign, which was […]

Will Work For Love: Letta Nagel, Saddle Ranch Digital

Tuesday, November 29th, 2011

Gail Chiasson, North American Editor

Letta Nagel is the chief content officer at Saddle Ranch Digital in Beverly Hills, California, with responsibility for leading the creative talents within the company, sparking ideas for original content and helping to bring ideas to life. Describe your personal work space. I’m fortunate to work in great offices in Beverly Hills. My personal workspace […]

Influencing Consumers Thru Interactive Printed Media, London

Tuesday, November 29th, 2011

Adrian J Cotterill, Editor-in-Chief

The Theme of the Printable Electronics Programme session to be held on the 8th December 2011 at the Institute of Mining, Minerals and Metals in Central London from 10:30am to 4pm may be of interest to many of our UK readers; ‘Influencing Consumers through Interactive Printed Media‘ which will focus on QR codes, electronic and […]