Archive for October, 2012

Titan Wins John Wayne Airport Advertising Contract

Wednesday, October 24th, 2012

Gail Chiasson, North American Editor

As we quietly discovered when we visited the smart offices of Titan in New York last week, Titan Air has been awarded a five-year contract for advertising within John Wayne Airport, Southern California’s second largest airport. The new contract, won competitively, could run through to 2022, if a five-year extension term is granted. Titan will […]

DailyDOOH Gala Awards: Best High Street / Forecourt / …

Wednesday, October 24th, 2012

Adrian J Cotterill, Editor-in-Chief

The jury were in full agreement that two of the Best High Street / Supermarket / Convenience Store or Forecourt Deployments were in the petrol forecourt sector and both in Europe! The judges were looking for the best digital signage deployments in and around retail (which includes banking) and (of course) likely finalists will have […]

Noah Klas Promoted To DPAA’s Director, Member Services

Wednesday, October 24th, 2012

Gail Chiasson, North American Editor

The Digital Place-based Advertising Association has promoted Noah Klas to the position of director, member services from his previous position as manager, member services. “During Noah’s time at DPAA we have grown our membership significantly and implemented many major initiatives including our involvement with the ANA Thought Leadership program and our annual Digital Media Summit,” […]

COMB GPS-based Travel Research Steers Changes In Outdoor Ad Measurement

Wednesday, October 24th, 2012

Gail Chiasson, North American Editor

Following a two-year investigation into how the ever-growing mobility of Canadian consumers is impacting exposure to outdoor media, the Canadian Outdoor Measurement Bureau has released results of new research designed to increase the precision in measuring outdoor Gross Rating Points. The research involved GPS travel studies conducted by Forum Research, Toronto, between Sept./11 and June/12 […]

Paula Oliver No Longer With Airport Partners

Wednesday, October 24th, 2012

Adrian J Cotterill, Editor-in-Chief

Airport Partners appointed Paula Oliver as Managing Director (Designate) back in September 2009 but it seems, that just two years later she’s left.

Two New Execs Join IZ•ON Media

Wednesday, October 24th, 2012

Gail Chiasson, North American Editor

Paul Jankauskas as senior vice president of Media Sales, and Kevin Carbone as senior vice president of Business Development and Account Management have joined San Franciso-based IZ•ON Media’s executive team. Jankauskas brings over 25 years of experience in advertising sales and has held a number of senior executive roles. Prior to joining IZ•ON Media, he […]

DailyDOOH Gala Awards: Best Stadium / Office Building / …

Wednesday, October 24th, 2012

Adrian J Cotterill, Editor-in-Chief

For the Best Stadium / Office Building / Corporate / Hotel, Hospitality or Leisure Install the judges were basically looking for the best building-based digital signage installations. This category includes stadia, building projections, corporate communication networks, as well as deployments that may have been made in entrance halls, atriums, reception areas, call centres, hotel lobbies […]

Are Amscreen In Tesco?

Wednesday, October 24th, 2012

Adrian J Cotterill, Editor-in-Chief

This picture was taken in the Tesco petrol forecourt in Cheshunt … And it is NOT the only one we have seen. There seems to be no rhyme or reason to the locations (possibly some sort of trial) but with our own eyes we have seen Amscreen in half a dozen Tesco petrol forecourts.

Pros And Cons From An Agency Point-Of-View

Wednesday, October 24th, 2012

Gail Chiasson, North American Editor

Digital Out-of-Home isn’t the easiest media to buy, according to John Muszynski, chief investment officer, Starcom MediaVest Group Exchange. Muszynski told those attending the Digital Signage Investor Conference in New York last week that Digtal Place-based Media is like the wild, wild west: it’s often difficult to find the right one for the client. And […]

Investors Want To See Revenue And Growth

Wednesday, October 24th, 2012

Gail Chiasson, North American Editor

Mark Boidman, director of investment banking at Barclays Capital, New York, who has executed more than $40 billion in investments, says that his company has capital to invest in digital out-of-home – but it appears that there are only a limited number of companies out there with the revenue and scale that might interest Barclays. […]