Archive for May, 2014

Jay Leedy, Nancy Holland & Robert Guzman Join Convergent

Friday, May 23rd, 2014

Maddie Cotterill

Convergent Media Systems (since October 2013, now a Ballantyne Strong, Inc. (NYSE: BTN) company), announced the hiring of three key sales professionals to further grow its enterprise digital signage and distribution channel businesses. Jay Leedy, Nancy Holland and Robert Guzman will join the existing Convergent sales team headed by Gary Johns, who recently joined Convergent to […]

Craig Gangi Joins Clear Channel Outdoor

Friday, May 23rd, 2014

Gail Chiasson, North American Editor

Craig Gangi has joined Clear Channel Outdoor Holdings Inc. , New York, as executive vice-president and general counsel for its business in the U.S. and Canada. In his new role, Gangi is responsible for all legal matters at Clear Channel Outdoor North America and jointly reports to Suzanne Grimes, president and COO, CCO North America […]

‘Reversed’ AR From Zoom Media

Thursday, May 22nd, 2014

Gail Chiasson, North American Editor

Zoom Media, in collaboration with Brad, originators of the project, completed the challenge of developing an customized, interactive campaign over a fast-paced five-week span for a Commission de la santé et de la sécurité du travail (CSST) prevention campaign. And a rather interesting technology was used to develop it. The CSST – a Quebec government […]

U. Of Maine Gets New @Daktronics LED

Thursday, May 22nd, 2014

Gail Chiasson, North American Editor

When the University of Maine Black Bears and their fans return to Harold Alfond Sports Stadium this fall, they will be welcomed by a new LED video display that will be designed, manufactured and installed by Daktronics Inc., Brookings, South Dakota. This display to be installed in the south end zone will measure 16’ high […]

‘Godzilla’ Unleashed By @OutcastMedia

Thursday, May 22nd, 2014

Gail Chiasson, North American Editor

Outcast, Santa Monica, California-based television network at the pump, has unleashed the FIAT brand’s ‘Godzilla’ movie tie-in spot across its 21,000+ high definition screens. Outcast’s monthly audience of 38 million active, on-the-go viewers rivals the delivery of top broadcast TV shows, while connecting the FIAT brand with a relevant target audience of drivers who can […]

Ode to Deodorant (or When Celebrities Tweet Billboards)

Thursday, May 22nd, 2014

Adrian J Cotterill, Editor-in-Chief

Tim Nolan, Senior Vice President, Marketing Creative and Brand Strategy for Lifetime Networks made extensive mention of this at Connect 2014† – not only, the thrill that he found when ‘celebrities’ tweeted to their millions of followers, a billboard that they were featured on (and in some cases, partial interviews on TV chat shows on […]

Bournemouth Air Festival 2014 Deal w/ Limited Space Events

Thursday, May 22nd, 2014

Andrew Neale

Limited Space Events, a wholly owned subsidiary of Limited Space Media Group and a leading media specialist in digital event networks, has signed a new partnership deal to manage media rights for the UK’s largest attended event – the Bournemouth Air Festival. The media rights include screen time on nine LED wall screens, sponsorships, branding […]

Ronin Sacrifices Five More

Wednesday, May 21st, 2014

Adrian J Cotterill, Editor-in-Chief

Earlier this week we heard news that at least five people had been laid off by Wireless Ronin – no doubt desperate to preserve its limited cash pile.

Innovate, Create & Collaborate Says Tim Bleakley

Wednesday, May 21st, 2014

Gail Chiasson, North American Editor

I doubt that any of the 153 executives who attended The DailyDOOH Media Summit in London last Tuesday went away disappointed or without having learned at least half a dozen things. Tim Bleakley, CEO of Ocean Outdoor, started the day off with a great talk, expounding intelligently on topics such as:- Market cannibalisation vs REAL […]

The DailyDOOH Media Summit Garnered The Mobile Viewpoint

Wednesday, May 21st, 2014

Gail Chiasson, North American Editor

I am sure all those who attended The DailyDOOH Media Summit noticed that there was a purposeful ‘flow’ to the day’s agenda (Koffee Cup’s Thomas Michelou, Coca-Cola’s Chris Ross and the BBC’s Chris Mawdsley talking brands in the morning for example) and late in the afternoon – the last two presentations in fact, was effectively […]