DailyDOOH

Adspace has hired Ian Mirmelstein as SVP of Digital Engagement. This is a newly created position at Adspace, designed to bridge the digital world and OOH advertising through data and technology innovations. Eric Steinert, Adspace EVP told us “In response to shifting advertiser needs, Adspace continues to evolve its DOOH platform to provide engaging video […]

Adspace Networks, Inc., which owns and operates Adspace Mall Networks, the largest digital place-based video network in North America announced this week that it has begun working with SessionM to gain detailed insights into consumer awareness, recall and purchase intent among those who have seen ads on the Adspace network of screens. Amanda Sheplee, SVP […]

TouchTunes Interactive Networks, the world’s largest interactive music and entertainment platform, available in 75,000 bars and restaurants throughout North America and Europe, has now officially announced the appointment of Susan Danaher as Head of Advertising, Sales, and Marketing of its advertising solutions division, TouchTunes Media – we made mention of it several weeks ago, Ed. […]

Can programmatic DOOH ad buying increase revenue? Adspace Mall Networks thinks it does. New York-based Adspace, one of the largest digital place-based video networks in the US believes that it is pioneering the digital out-of-home programmatic landscape. Through a partnership with Vistar Media, Adspace says that it is among the first in its category to embrace programmatic […]

Montreal-based Impax Media recently undertook concept and attitude studies in both the US and Canada that reveal how grocery shoppers perceive and use, or would use, digital signage in grocery stores. For the most part, the US and Canadian studies are similar, barring what consumers see as their main frustration in grocery shopping. The studies […]

Paul Jankauskas, chief revenue officer, Verifone Media, a division of Verifone, has been voted onto the Board of Directors of the New York-based Digital Place-Based Advertising Association. “Paul has long been recognized as one of our industry’s most innovative and strategic thinkers,” says Barry Frey, president & CEO, DPAA. Francois de Gaspe Beaubien, DPAA board […]

The future looks good for the digital signage industry, MarK Boidman, managing director, Peter J Solomon Company, told the audience in his State of the Industry address this morning at the #dse2016 Digital Out-of-Home Strategy Summit, presented by the Digital Place-based Advertising Association, in Las Vegas. “The digital signage industry is forecast to go from […]

Dominick Porco, who joined Impax Media in December, 2015, as chairman, has been named CEO and chairman, and Bill Ketcham, who was consulting for Impax in the same time frame, has joined Impax today as chief marketing officer. Montreal-based Impax Media offers a Digital Media Gate that is an innovation for retailers, media buyers and […]

Impax Media, Montreal, has appointed Dominick Porco as company chairman with responsibility for overseeing expansion across Canada and into the United States. Porco brings over 30 years of experience to the position and is recognized as one of the most accomplished executives in digital out-of-home advertising. “IMPAX Media is fortunate to have Porco join us […]

APN Outdoor has announced an unconditional sale and purchase agreement with Adspace Outdoor Pty Ltd. The acquisition secures 11 large format billboards and three development locations for up to five further large format billboards, all based in Victoria, Australia APN Outdoor’s CEO Richard Herring, confirmed that the acquisition of Adspace Outdoor further strengthens APN Outdoor’s […]