#dse2011 – Prysm’s Digital Mannequin

Gail Chiasson, North American Editor

Prysm announced again this week that its brilliant, high-definition stackable display tiles, powered by its Laser Phosphor Display technology, are now available for shipping to customers.

Prysm’s Digital Mannequin, a 7’ display that creates a more engaging and immersive brand experience for the retail environment, is being showcased at DSE this week.

“We are excited to announce the deployment of our truly transformative display platform,” says Amit Jain, CEO, Prysm. “Backed by world class manufacturing, Prysm delivers brilliant, high quality and reliable products. We have amassed an incredible alliance with partners worldwide and we look forward to seeing Prysm displays across North America and around the world.”

At the core of the Prysm LPD display platform is a nearly seamless 25” diagonal tile. Solid-state lasers deliver brilliant image quality for even the fastest action video content, viewable from 178-degrees, while using up to 75% less power than traditional, backlit or projection technology-based products.

Since Prysm’s display solution uses less power, generates less heat and has no consumables to monitor or replace, infrastructure costs related to space planning and air conditioning are lower. In addition to lowering total cost of ownership and operation for customers, Prysm’s display platform exceeds industry standards for energy use and environmental impact.

Prysm’s Digital Mannequins have recently been delivered to American Eagle Outfitters these life-size displays enable AEO to bring high-impact brand imagery throughout the store. Multiple Digital Mannequin displays standing 7’ tall have been arranged throughout the three-story, 24,000 square-foot flagship store in the heart of Manhattan’s SoHo district. There are three columns in the main entrance working as both window displays and in-store branding. Four columns are presented at the escalator gateways, guiding customers to each level of the store.

Prysm’s LPD platform and Digital Mannequin are on display at DSE Booth #1418.

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