DailyDOOH

Tom Bulford over at Penny Sleuth published this article “Screen Advertising Companies: Are Things Looking Up For Investors?” on Monday 10th October 2007 http://www.fspinvest.co.uk//Penny-Sleuth/ It’s full of inaccuracies but probably worth a read. Remember, this is how many retail investors get to hear about our industry.

For every bit of positive market research that is published I firmly believe that there are 2 other bits that are buried and never see the light of day. Either way it is always good when (any) market research reaches the surface. The GlaxoSmithKline Lucozade Hydro Active campaign (booked by Mediacom) aired on Boomerang’s Health […]

Congratulations to Grand Visual who last night won “Best Digital Outdoor Advertisement” for their multi-panel digital outdoor creative at the UK’s Campaign Poster Awards 2007. The campaign, which creatively mimiced the iconic film sequence where Rocky Balboa runs up the stairs of the Philadelphia Museum of Art ran on CBS Outdoor’s Digital Escalator Panels on […]

There are some interesting networks happening and ‘coming soon’ over in Ireland at the moment – there are at least two big banking rollouts and this Lifestyle Sports network. The Lifestyle Sports network started out as two trial stores and has recently been installed into 3 others. A further 13 stores are planned for installation […]

There’s a nice video of the Street Broadcast unit installed in Argyle Street, Glasgow on their web site (main page). Well worth a look. http://streetbroadcast.com

I received quite a bit of grief for daring to criticise the recent use of a scrolling ticker on a digital screen network – in as it happens a retail window display. Let me say that I am the first to acknowledge that there should be consideration and tailoring for each unique environment and for […]

Imagesound announced yesterday new / revised music contracts with fashion retailers East (50 store network) and Internacionale (70 stores). Both roll-outs are expected to be completed by end of October. Internacionale is the sister company of interiors chain Au Naturale, where Imagesound recently completed the roll-out to its 90 UK store network. In addition, Imagesound […]

I don’t believe that this is going to come to Europe, Middle East or Africa any time soon but it is well worth having a look at anyway. This is the new Spectacolor solution in Times Square, New York. http://www.spectacolor.com/ I have been asked by a few to make a clear picture of what large […]

I previously suggested in a blog post that the XTP technology that CBS Outdoor is playing with on the London Underground might have been Sidetrack technology. It appears that this is not the case but I have just spent some time looking at the Sidetrack installation on London’s Heathrow Express. The Sidetrack system plays the […]

In John Brunner’s 1975 novel, The Shockwave Rider, the hero Nick Haflinger was a computer cracker who at the end of the novel, set loose a (computer network) worm that made all the world’s information publicly available. The author by the way is acknowledged as coining the term ‘worm’. I believe that it is very […]