Archive for April, 2012

Ayuda Adds Zest To OOH

Monday, April 30th, 2012

Adrian J Cotterill, Editor-in-Chief

So many press releases flooding in from a wet and windy Miami we don’t know where to start so let’s start off with one of our long term advertisers (seems only fair). Here we see Ayuda Media Systems aiming to “Revolutionize Buying Outdoor OOH with Zest“. Ayuda is releasing, what they say is a ‘revolutionary […]

#CatchTheWave @ayudasystems Miami

Monday, April 30th, 2012

Maddie Cotterill

There’s always a little exhibition area at the TAB/OAAA Conference & Marketing Expo in Miami and it’s no surprise to see Ayuda Media Systems exhibiting… We are told that there is lots of ‘digital’ present!

The @DOmedia Alliance In The @telmar Quadrant

Monday, April 30th, 2012

Adrian J Cotterill, Editor-in-Chief

Telmar is a big company with lots of existing clients and they run the infrastructure for many US media buying agencies so news that they have just inked a deal with DoMedia is interesting to say the least. Telmar and DOmedia have aligned (interesting choice of phrase) to create efficiency in out-of-home media planning and […]

#dseForum DSE Industry Forum, Denver, Co.

Monday, April 30th, 2012

Adrian J Cotterill, Editor-in-Chief

Digital Signage Expo’s July 2012 Industry Forum will be a unique, three-day event staged in a resort setting that allows end user guests and sponsors to network and create long-lasting relationships with peers and digital signage industry experts in a relaxed and enjoyable setting so says the press release. It’s being held in Denver, Colorado […]

Mood Media Trumped By Imagesound

Monday, April 30th, 2012

Adrian J Cotterill, Editor-in-Chief

In an interesting turnaround, news reached us over the weekend that TSG Media is now most likely to be acquired by Imagesound. ‘Mood Media To Acquire TSG Media?’ we wrote back on March 8th but as that rumoured deal seemed to take an absolute age to ever be announced we had initially thought Mood’s acquisition […]

Look Matey, I Know A Dead Parrot When I See One

Monday, April 30th, 2012

Adrian J Cotterill, Editor-in-Chief

‘Camvine Becomes Scene Double?’ we wrote back in March and we have now started receiving press releases mentioning said (phoenix) entity. We won’t cover the actual news as it seems it’s the usual attempt to pull the wool over peoples’ eyes. We are meant to believe that the product “Cloud2i has been developed by Scene […]

The Month Ahead (May 2012)

Monday, April 30th, 2012

Adrian J Cotterill, Editor-in-Chief

Here’s a quick look at the month ahead, taken from our Industry Events Calendar. The month starts off slowly with the 2012 TAB/OAAA Out of Home Media Conference being held at Miami Beach, Florida which starts today and runs until Wednesday 2nd May. Next week on the 8th and 9th May sees Zagreb, Croatia play […]

#digitalsignageasia A Marked Improvement Says @bingkimpo

Monday, April 30th, 2012

Bing Kimpo

Digital Signage World Asia 2012 was, by far, a much better follow-up to its initial staging in 2010. From both the standpoint of conference participation and substance, it was clearly a marked improvement and more stakeholders were present (allowing more exhaustive discussions). In fact, the biggest surprises came from the appearance not of Digital Signage […]

#ScreenmediaExpo @ScalaInc And Co. (And Co. And Co.)

Saturday, April 28th, 2012

Adrian J Cotterill, Editor-in-Chief

Looking at all of the exhibitors lined up for #ScreenmediaExpo, which is literally weeks away now, and all the pre-show publicity blasts we receive, one thing seems certain – there is far too much ‘stand-sharing’ going on! Exactly how brands expect to get their message across by sharing booth space with others is beyond me […]

Why Industry Awards Do Not Reward Merit

Saturday, April 28th, 2012

Adrian J Cotterill, Editor-in-Chief

Proving that most award ceremonies are not worth a jot was the news a few days ago that the so-called Digital Screenmedia Association (DSA) presented two Industry Excellence Awards to Broadcast International (BCST.OB) – one of which was for its “first-of-its-kind” Managed Media Services Network; a digital signage network designed to accommodate the multi-channel marketing […]