It’s the end of the month and so DOOHAN continues its monthly publication cycle. This month sees a number of changes and revisions as below…
SUMMARY OF CHANGES – July 2007
New Networks
CPA Ltd., the washroom advertising specialist has just launched its first digital washroom (the Blog has more details on this)
Digital Eyelights. 24 screens [...]
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First there was Warner Howard with a 100+ site rollout of digital posters in washrooms (aka loo’s, toilets, WC’s !!!).
That network disappeared earlier this year, after being bought for a short while by PHS – but was then allowed to die (quietly).
Now, CPA Ltd., the washroom advertising specialist has just launched its first digital washroom. [...]
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Ocean Outdoor (Glasgow)
Wow!!!
I have just seen two giant Digital Screens in Glasgow, Scotland. I am told that they are the largest outside of London.
They are both situated in George Square.
They are pretty recent (went live June 2007).
Ocean Outdoor tell me that media is sold in a standard slot of 20 seconds every 2 [...]
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June 2007 saw Grand Visual lay claim to a credible 7 networks as the largest UK Digital Outdoor Campaign so far (for Bacardi), although Posterscope previously ran Guinness across 8 networks…
…however I am very happy to be able to report that the record for the largest digital campaign now stands at 20!!!!
Over the last couple [...]
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ProInfo TV for medical waiting rooms
BabyTV, ClinicTV and ProInfo TV – all screen networks; in the UK, Romania (Bucharest) and Germany respectively that are installed in hospitals, medical waiting rooms or clinics of some sort.
Let’s forgive the fact that they have all decided to brand their channel with the “TV” suffix for one minute (though [...]
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Are there too many Digital Signage events?
Judging by some of the recent events I have attended across Europe over the last 3 months, I would say “that there needs to be a shake up in the event industry” – far too many organisers are out to make a quick ‘buck’ whilst the sector is hot, [...]
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Sample Tender Questionnaire
Literally EVERY week I am asked my opinion of some digital signage software vendor or network supplier somewhere in EMEA.
As much as possible I always try to speak with facts, as well as opinion. I still firmly believe that there are not that many good software producs out there – there are [...]
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In issue 05 July/ August 2007 Monocle Magazine, page 138 there is a really good article (aren’t there always?) entitled “Street Smart – Berlin”.
It’s all about the street furniture / advertising business Wall AG (JC Decaux have a +30% stake).
http://www.wall.de/
There are several references in the article to Wall AG doing electronic posters. The article [...]
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Firebrand Press Release Onestop TV
The UK’s One Stop Stores Ltd. has chosen Firebrand Media to roll out it’s in-store TV network. This is yet another Scala network.
Firebrand Media have made the fantastic commmitment to be in 150 stores by the end of November 2007. Ultimately the chain consists of 450 stores across the [...]
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Innoea consulting GmbH, Munich and The Screen Forum Ltd, London are pleased to announce the launch of the largest and most detailed Digital Signage Survey ever undertaken in Europe.
The survey runs during August and September 2007. It aims to give an unparalleled insight into the vendors, integrators, networks, resellers and media people that make [...]
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