DailyDOOH

Wal-Mart is now investing heavily in Generation 2.0 of Wal-Mart TV and our special guest contributor, Bill Collins of DecisionPoint Media Insights, asks in the post that follows “Will Other U.S. Retailers Follow Suit?” In our industry who will take the lead in moving in-store digital media up to the next level AND just as […]

Moorgate tube station, London, England, a wet afternoon of 16th July 2008 and what do we see again? “Unable to log you on because the netlogon service is not running on this machine” and this particular screen hasn’t shown any valid content since the previous Monday! For those of you who think we are ‘beating […]

We’ve been invited to speak at next year’s ISE Digital Out of Home Business Conference which we understand will take place on February 2nd and 3rd, 2009 in Amsterdam (obviously being held just before ISE proper). This is a great initiative by ISE to increase the extent and depth of its coverage of digital signage […]

Oh, boy, OBN is certainly busy in Toronto these days: Latest advertiser on OBN’s TEC Media Tower is Spin Master Ltd.’s Bakugan action game – one of the hottest toys in North America. We got a quick peak at the creative even though the campaign officially doesn’t start running until July 21. Bakugan Battle Brawlers […]

Neo Advertising rode to the rescue of Avanti Screen Media Friday morning when it was announced that they had (effectively) invested UK PDS 300K into the company. It’s perhaps a sad reflection of the state that Avanti is in that UK PDS 300,000 can buy you over 42% of the business but that very much […]

Quividi have just announced a partnership with Mettler-Toledo in the release of a commercial retail scale that is also an advertising medium (via its screen) and of course with Quividi integrated also, it does its own automated audience measurement! This is a particularly interesting announcement as there is obviously a good business rationale for embedding […]

Interesting story over on Tech On about the East Japan Railway Company (JR East) and East Japan Marketing & Communications Inc (JR Higashi Nihon Kikaku) starting a joint test for still image digital posters using ten 65-inch vertical LCDs at Tokyo Station. Tests conducted 14th July 14 to 30th September. Note these are digital but […]

Net Display Systems B.V. tell us that Rijkswaterstaat (Dutch road administration) and Koninklijk Horeca Nederland (Dutch Royal Catering Establishment Industry) are using a a digital signage solution to decrease the traffic jams in the Netherlands! New displays with traffic information are placed at the exit of a large number of amusement parks, zoos, road restaurants […]

You spend all that money on a brand, in this case it’s an LVMH (retail window) and then you go and ruin a perfect good catwalk show with a lovely line / bezel on those equally lovely legs! Simply putting two portrait TV screens on top of one another in order to try and create […]

We just love these ‘Central Information Towers’ at various German ICE railway stations. They are made up of 9 x Narrow Bezel Plasma displays from SCREEN. New Technologies who we have written about before this week. The screens are a partnership between SCREEN. New Technologies (who were responsible for the hardware), Infoscreen and of course […]