Archive for December, 2013
Thursday, December 12th, 2013
Adrian J Cotterill, Editor-in-Chief
Spectrio this week announced the acquisition of Vericom Corporation, a 25-year veteran in healthcare communications. Spectrio will incorporate Vericom’s SoundCare on-hold messaging and ChannelCare digital signage into Spectrio’s array of communications products currently focused in industries such as automotive, retail, restaurant, and healthcare. Aaron Kleinhandler, CEO told us “Vericom is our 16th acquisition since 2002 […]
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Wednesday, December 11th, 2013
Adrian J Cotterill, Editor-in-Chief
Driving into Central London (from LHR) this morning, we noticed one thing along the route. The JCDecaux billboards which displayed via a simple LED, the temperature (usually bottom left below the actual billboard face) and the time (again, below the actual billboard face and usually on the right) gave either incorrect readings and / or […]
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Wednesday, December 11th, 2013
Maddie Cotterill
JCDecaux Airport last week opened trading on the key sites at LHR’s Terminal 2: The Queen’s Terminal – effectively giving potential clients the opportunity to invest in advertising space in time for the terminal’s actual launch in June 2014. Nine opportunities were taken up during the first week of ‘trading’ – not surprisingly perhaps the […]
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Wednesday, December 11th, 2013
Maddie Cotterill
The Accord Group has revealed it is the latest media agency to award its Outdoor planning and buying to Talon Outdoor. Accord, which specialises in working with smaller and medium-sized clients, made the appointment without a pitch and sees Talon replace incumbent, Kinetic, with immediate effect. Vincent Sitwell from Accord explained, “Accord and some of […]
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Wednesday, December 11th, 2013
Gail Chiasson, North American Editor
Further to the success of the #DOOHGood appeal last month for the survivors of the Haiyan Typhoon disaster, the team at beatpixels, based in Ashton-Under-Lyne, Lancashire, U.K., has produced a series of free-to-air advertisements for over the festive period. These are based on positive images captured by the Red Cross and follow its message of […]
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Wednesday, December 11th, 2013
Gail Chiasson, North American Editor
CIROC and Uber have started their new year campaign with the launch of an OOH Social campaign using Twitter and the huge Times Square digital billboard at 1568 Broadway at 47th Street. Sean Diddy Combs’ Ciroc vodka has teamed up with on-demand transportation app Uber, who will provide discounts for safe rides home on New […]
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Tuesday, December 10th, 2013
Gail Chiasson, North American Editor
Antonio Alonso, CEO of CBS, who actually announced the coming rebranding of the company as Exterion Media a month ago under its new owners Platinum Equity, has left the company The departure follows the completion of the acquisition of CBS Outdoor International by Platinum Equity, a leading private equity firm specialized in mergers, acquisitions and […]
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Tuesday, December 10th, 2013
Gail Chiasson, North American Editor
#dse2014 the world’s largest international tradeshow and educational conference dedicated to digital signage, interactive technology and digital out-of-home networks, will present an all new comprehensive four-part Hardware, Software and Connectivity Seminar Program that will showcase new applications of the latest innovative advancements in interactivity. The Hardware, Software and Connectivity Seminar Program, to be presented in […]
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Tuesday, December 10th, 2013
Adrian J Cotterill, Editor-in-Chief
We’ve mentioned this event before but are still debating (okay, we mean ‘fighting’ over) the name BUT just to say that one of the things we love about our job is this (actual) stage of conference planning – naming, purpose, sponsors, who is it aimed at, (best of all) the speaker line up, oh and […]
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Tuesday, December 10th, 2013
Guest Contributor, Gabrielle Offringa
This Thursday there is the AOPEN Web Seminar about the latest Digital Engine models. Interested? Email digital_signage@aopen.com
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