DailyDOOH

Centennial, Colorado-based National CineMedia has strengthened its national cinema advertising network both with the renewal of its long-term affiliate agreement with leading regional movie theater circuit Cobb Theatres, but has also added four new high-quality regional theater circuits to its network to further expand its national reach and geographic coverage. Under the terms of this […]

Space is going quickly , we hear, following our article on what the International Sign Association calls the Dynamic Digital Park. The association has signed a few additional contracts since we spoke to Glenn Feder, ISA business development manager. The area is now up to 29% larger and has surpassed last year’s number of exhibiting […]

EnergyAustralia’s latest Perfect Plan themed campaign to promote its cost saving energy plans has been amplified through an interactive retail media campaign using oOh! Media’s dispensing shopaLite technology. oOh! has custom built seven dispensing retail panels that feature a red illuminated button that, when pressed, dispenses information cards about EnergyAustralia’s flexible pricing plans. The information […]

While we’ve been writing about the numerous airports and airlines where companies like RMG Networks, Clear Channel Airports, Titan Air and JCDecaux have been installing digital signage, the new global 2014 Traveler Experience Survey by NCR Corporation raises questions about the gaps and regional tendencies for consumer expectations of shopping experiences while traveling versus what […]

The first Samsung Smart Signage Displays powered by Signagelive are now being used to publicise healthcare initiatives and hospital information at Moorfields Eye Hospital NHS Foundation Trust, Sheffield Children’s NHS Foundation Trust, Barts Health NHS Trust and The Royal Free London NHS Foundation Trust. Total estate we believe is close to 200 screens across 40 […]

Millennial Media’s latest S.M.A.R.T. Year-in-Review Report shows that the year’s top 10 global brand verticals ranked be spending were, in order: Entertainment; Retail; Telecommunications; Finance; Consumer Goods; Automotive; Travel; Technology; Pharmaceuticals, and Education. The Scorecard for Mobile Advertising Reach and Targeting (S.M.A.R.T.) delivers regular insights on key trends in mobile advertising based on actual standalone […]

GestureTek Systems Inc., has added a whole new dimension to the dining experience at the RichTree Natural Market Restaurant in Toronto’s Eaton Centre, with their interactive technology and games. GestureTek is certainly engaging customers. There is a 20′ long gesture controlled projection on the floor (which changes between an interactive fish pond and a soccer […]

Last year at the International Sign Expo, I spent about an hour looking for what was called the Dynamic Digital Park (or what I dubbed the Digital Zone), so I was personally glad to hear last week that, rather that it being tucked away in the far-off corner, this year at #2014SignExpo in Orlando, it’s in […]

Scottsdale, Arizona-based Digital Caddies has made yet another agreement: this time with Nexage which will help maximize inventory fill rates by delivering rich media advertising onto The Player’s Network and maximize eCPM through the delivery of highly targeted premium location-based ads. “Nexage’s platform will allow many advertisers to deliver highly targeted, relevant ads to The […]

Today, we head off once again, to the Big Apple for our NYC Investor Roadshow – as we did in London, fly in, five or six meetings a day, dinner with industry friends each evening and fly home (we will be back Thursday as the team split up and head to Miami, Orlando, Austin and […]