Archive for March, 2010
Tuesday, March 30th, 2010
Chris Sheldrake
Continuing our series of presentations at #ScreenMediaExpo in May in London that we think you’d be well advised to attend, we look today at Luc Heijnen, Managing Director, Troades who will be talking about smell! That’s right: your nose, your hooter, your sense of smell in a talk entitled ‘Take a sniff at Digital Signage…Scent […]
Posted in DailyDOOH Update | 3 Comments »
Tuesday, March 30th, 2010
Chris Sheldrake
News just in that one of our favourite software suites for the OOH / DOOH (sorry we meant DPBA) world has just recruited Madalyn Roker – well known by many in the industry for her work with JCDecaux over the last 17 years. Madalyn will join Ayuda Media Systems on 1st May 2010 to spearhead […]
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Tuesday, March 30th, 2010
Gail Chiasson, North American Editor
GoGo Cast Inc., digital out-of-home media company based in Cranston, Rhode Island, and Colbea Enterprises LLC, based in Cranston, RI, have signed a digital merchandising agreement for gas and convenience stores in Rhode Island and Massachusetts that will see deployment of GoGo Cast’s high definition Go-Screens into Colbea’s 40 gas and convenient stores – all […]
Posted in Scuttlebut | 1 Comment »
Tuesday, March 30th, 2010
Gail Chiasson, North American Editor
With the industry embracing new technology and digital out-of-home products changing the face of OOH advertising, the Out-of-Home Marketing Association of Canada will hold a webinar focusing exclusively on digital OOH products and networks and the advancements in this category of Out-of-Home.
Participants will gain an understanding of the various digital formats, their advantages, learn […]
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Tuesday, March 30th, 2010
Adrian J Cotterill, Editor-in-Chief
Proof positive that it’s easy to grind one business into the ground and simply re-emerge unharmed and without a care in the world, all set to do it again… http://www.vmg-global.com/ourpeople-img.php And we quote “Finance Director: Gary Truman. Gary qualified as a Certified and Chartered Accountant in 1998. Prior to joining VMG, Gary was Chief Financial […]
Posted in Scuttlebut | 1 Comment »
Monday, March 29th, 2010
Gail Chiasson, North American Editor
Montreal based Youtext.ca, provider of mobile marketing solutions has launched MobileBridge, a new do-it-yourself mobile marketing web-based application. MobileBridge uses the simplest web platform to create and deliver SMS and WAP offers to any mobile device. According to Zarrar Sikander, MobileBridge founder and CTO, set-up takes minutes and businesses can promote their offers using shared […]
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Monday, March 29th, 2010
Gail Chiasson, North American Editor
While it’s not a digital board, this ‘Cloudman’ creative application for the Halifax Rainmen basketball team by Halifax, Nova Scotia-based ad agency Colour has been named among the best in the world by bestadsontv. Every week, bestadsontv announces the best global creative in the categories of television, radio, print and outdoor. The Halifax Rainmen ‘Cloudman’ […]
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Monday, March 29th, 2010
Chris Sheldrake
Following on from last week’s post about Subtv’s new iPhone app for students, here’s their Top Ten Music Tracks taken from 94 UK universities week commencing 7th March… Lady Gaga – Bad Romance 3OH!3 – Starstrukk (feat. Katy Perry) Ellie Goulding – Starry Eyed Mumford and Sons – Little Lion Man Florence and The Machine […]
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Monday, March 29th, 2010
Gail Chiasson, North American Editor
With Onestop Residential Network of digital screens already delivering timely and relevant building‐specific messages to tenants in many of Canada’s leading properties, the Greater Toronto Apartment Association and its members used it to launch its first paperless campaign effort to spread the Earth Hour message last Saturday. Delivering the Earth Hour message to hundreds of […]
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Monday, March 29th, 2010
Gail Chiasson, North American Editor
Dean Lacheur has joined Montreal-based Zoom Media as vice-president, sales – Canada He will be responsible for leading all sales efforts for Zoom’s five offices across Canada. Lacheur was an initial founder of ENN/Captivate Networks in Canada and was most recently vice-president, Media Sales for Shopcast TV.
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