Author Archive

Pearl Media’s 3D Digital Art Installation for Tenga

Monday, July 2nd, 2012

JP Biamby

Pearl Media recently executed a 3D Art Installation for Tenga – and, Yes ladies and Gentlemen, when you click on the link it is what you think it is, Ed. The execution fused stunning 3D projection, animation and effects with the artwork of the late global icon, Keith Haring – we are not sure if […]

Kelly Ripa Hosts TV Land Awards Says @MTV445

Thursday, April 12th, 2012

JP Biamby

MTV 441/2 is currently running creative on it’s Times Square billboard to promote the 10th Annual TV Land Awards Show. The 2012 TV Land Awards Show will be hosted by Kelly Ripa and will feature the B-52s as the house band for the evening. This year’s awards will honor the casts of such classic tv […]

Nicki Minaj Performs For Launch of Nokia Lumia 900

Monday, April 9th, 2012

JP Biamby

Nokia celebrated the Launch of the Nokia Lumia 900 in Times Square with a special performance by Nicki Minaj. Take a look at the sizzle reel that let’s you see the hype building up to this event. The light show was introduced by my favorite female MC ever, international superstar and pop icon Nicki Minaj who’s […]

Russian Models In Chance To Win Trip To NYC

Monday, April 2nd, 2012

JP Biamby

Maybelline NY executed a unique crowd participation campaign in New York City’s Times Square yesterday… Using Clear Channel’s giant  Spectacular, the intercontinental project provided an opportunity for models in Russia to win a trip to New York City.

Android Powered Mobile Vending Machine @sxsw

Wednesday, March 21st, 2012

JP Biamby

An interactive design group in Austin, TX known as Bohemian Innovation created an Android powered mobile vending machine for #sxsw which earned them almost 1 follower per minute for a 6 hour run. The group of artists, engineers and designers were facing the challenge of getting their brand name buzzing during #SXSW and at the […]

Analog Commercial Ad Slate Goes Digital….Finally?

Friday, February 17th, 2012

JP Biamby

The Association of National Advertisers made an announcement today that signals the end of the analog commercial video slate leading up to a commercial broadcast that you may have seen counting down on some screen somewhere. This static display of information that has been in use for the past 30 years will now transition to […]

A Tribute To Whitney Houston From @mtv445

Tuesday, February 14th, 2012

JP Biamby

As a tribute to the R&B icon, MTV 44 1/2 will be running Whitney Houston’s videos at the bottom of every hour around the :56 minute mark all this week. Fans will be able to enjoy classic Whitney videos like I Will Always Love You, Saving All My Love and How Will I Know alternating […]

More Integrated Marketing Campaigns ANA Survey Shows

Friday, February 10th, 2012

JP Biamby

A new survey by the ANA that analyzes the challenges marketers face when implementing effective integrated marketing programs found that more than half of all marketers will be developing and/or executing integrated marketing campaigns for all of their brands or products. The report also showed that marketers who believe that there was an increase in […]

Here’s Madge In Times Square

Friday, February 3rd, 2012

JP Biamby

Here is, we think, one of the first pics of Madonna up on the Clear Channel Spectacolor in Times Square. See Adrian’s original story on how Clear Channel are bringing Madonna’s new single and video ‘Give Me All Your Luvin‘ to the attention of 100 million people!

Mickey Mouse Brings (Some) Disney Magic to Times Square

Thursday, January 26th, 2012

JP Biamby

When I noticed this Augmented Reality experience by Disney on Sixteen:Nine, I was intrigued at first but then after watching the video I was left feeling a bit unsatisfied. Obviously, these types of augmented reality experiences are not new, however if you are like me, you might have believed that an old school powerhouse like […]