Archive for December, 2010

John Lewis Revamps Store WIth SneakerNet

Wednesday, December 22nd, 2010

Geny Caloisi

UK based retail giant John Lewis, has revamp its Aberdeen store for Christmas by installing 23 x 19” Digital Displays from AllSee Technologies. The screens are used around the shop and in particular at the Espresso Bar, to display menus, offers and advertisements. The 19″ screen have a built in media player that accepted a […]

The SHOWWX™ Laser Pico Projector

Wednesday, December 22nd, 2010

Andrew Neale

Remember when we wrote “Chris Riegel, CEO of STRATACACHE believes that the new 3M Pico pocket-sized projectors will have a profound affect on the Digital Signage Market” in our post ‘Tiny Projectors To Kill LCDs?‘ back in October 2009 AND touched upon the subject of Pico (ie very small) projector designs again after attending the […]

Livewire Mobile Acquires FoneStarz Media Group

Wednesday, December 22nd, 2010

Gail Chiasson, North American Editor

Littleton, Massachusetts-based Livewire Mobile, a provider of mobile music and content, has acquired FoneStarz Media Group, a St. Ives, Cambridgeshire, U.K.-based mobile digital storefront and content supplier to large telecom and media brands. FoneStarz manages digital content services through its merchandising and delivery platform for 11 mobile operators in eight countries worldwide. Livewire’s management says […]

MMA’s Mobile Couponing Best Practices And Gudelines

Wednesday, December 22nd, 2010

Gail Chiasson, North American Editor

The Mobile Marketing Association published Guidelines and Best Practices in Mobile Price Promotions. Created by the MMA’s Mobile Couponing Committee, the document is designed to provide marketers, merchants, wireless carriers and other ecosystem members with an industry-standard framework for using mobile coupons and rebates to increase sales and promote consumer loyalty. Nearly 30% of U.S. […]

MMA To Build Mobile Privacy Guidelines

Wednesday, December 22nd, 2010

Gail Chiasson, North American Editor

The Mobile Marketing Association has launched its initiative focused on development of a comprehensive set of mobile privacy guidelines to complement its already well-established Global Code of Conduct. The objective of these guidelines is to address the growing need for marketers and consumers to have a transparent, accepted understanding as to how consumer information is […]

Paul & Shark Digital Signage, Milan

Wednesday, December 22nd, 2010

Giuseppe Andrianò

Thanks to the AssoDS Member 3GElectronics we have the opportunity to understand the latest digital signage instalation in the busiest and richest street in Milan – the fourth expensive street in the world we believe, Ed carried out on the Paul & Shark store in Via Montenapoleone 16. The installation consists of 18 NEC MultiSync® […]

Haivision Network Video Joins DSA

Wednesday, December 22nd, 2010

Gail Chiasson, North American Editor

Haivision Network Video, Montreal, has joined the Digital Screenmedia Association, a non-profit trade organization based in Louisville, Kentucky, and serving the digital signage, interactive kiosk, mobile, and self-service technology industries. Both Haivision and DSA are focused at advancing the application of interactive and monitored media throughout enterprise applications. Haivision’s CoolSign digital signage platform is designed […]

BroadSign And Titan Settle With Minkus

Tuesday, December 21st, 2010

Adrian J Cotterill, Editor-in-Chief

It may be termed a ‘license agreement’ but to all intents and purposes it’s a settlement – out on the PR Newswire Tuesday Dec. 21, 2010 was that both BroadSign and Titan Outdoor Holdings had settled with Minkus Electronic Display Systems, Inc. Both announcements stated Blah! has entered into a license agreement with Minkus Electronic […]

McDonald’s Italy Rumours

Tuesday, December 21st, 2010

Giuseppe Andrianò

We heard some not officially confirmed rumours about the winner of the deal launched by McDonald’s Italia to manage Digital Menu Board for up to 75 restaurants (two or three x 50″ screen in each restaurant) and the Instore radio service for the full chain. Seems that the winner may have at least two letters […]

Intel’s Personal Recognition Campaign Via Mobile

Tuesday, December 21st, 2010

Gail Chiasson, North American Editor

Consumers moving through New York’s heavily trafficked Pennsylvania Station this month are likely to find themselves ‘welcomed’ on one of eight digital screens. They are the recipients and users of CBS Outdoor’s ‘Interactive Consumer Experience’, or what Alvaro Muir, the company’s new vice-president digital media (see related post here) calls ‘ICE’. The experience in this […]