DailyDOOH

We were lucky to interview Frank Larsen, the new vice-president of EMEA for Scala late yesterday. In fact, Scala is lucky to still have a Frank Larsen. On the way to an airport in Sweden to catch a plane back to his home and family in Roskilde, Denmark, Larsen’s taxi was hit by a truck. […]

Digital Signage Expo this week unveiled its Advisory Board for 2012. More than fifty professionals representing Advertising Agencies, Banking/Financial, Corporate Communications, Education, Entertainment/Public Spaces, Government, Health Care, Hospitality, Restaurant & Food Service, Retail, Stadiums & Arenas, Transportation, Industry Consultants, Digital Place-Based Network and Digital Out-of-Home Networks, and Content and Creative sectors comprise the board. Including […]

Obsessed as we are with Blogger Lounges, press rooms and the like, a new (especially to us) concept crossed our path this week in one of the hundreds of emails we get with regard to #CES coming up in January. The IEEE have a ‘Skype station to global experts‘ available at IEEE’s CES Booth #35883 […]

VeriFone Systems Inc. and NBC Owned Television Stations, a division of NBCUniversal, have announced a long-term strategic and advertising sales agreement. Effective Jan. 1, 2012, the new partnership will give audiences across the U.S. access to NBCUniversal’s award-winning news, information and entertainment programming in more than 12,000 taxi cabs as well as at thousands of […]

Many thanks to a whole lot of new advertisers who have signed up to work with us in 2012 (in alphabetical order)… AOpen, ComQi, DV-Signage Europe GmbH, IAdea, InAVate Magazine, signagelive, The Screen and NCR. As usual, thanks to ALL of them because, quite simply, without advertisers you would not have a DailyDOOH.

Procter & Gamble Co. has partnered with mobeam Inc. to bring to market a fully mobile couponing system that the partners say fixes the antiquated coupon industry without requiring any change to the existing point of sale for retailers around the world. The mobeam-P&G couponing system has apparently found the way to allow the commonly […]

Two ex-colleagues of mine from my Intel Munich days, Christian Ehl and Sharad Gandhi have written a rather good book entitled The Social Resource – Translating Social Media into Business “Download this book for free. It only costs you a Tweet!” says their website which will re-direct you to Amazon and allow you to get […]

For a second year running, visitors to London’s iconic Piccadilly Circus, will have the chance to tweet their season greetings and have their names in lights. Coke’s screen is the longest-serving advertiser of this site, since 1954, and just in time for Christmas, it is launching its new digital LED display with its Christmas ‘Tweet […]

The Audio Branding Academy conducted the Audio Branding Barometer as an online study in September 2011, the aim being to deliver valid and comparable market data for the industry every year. As in 2010, 32 Agencies from 13 countries participated. Audio Branding still seems strongest in the USA, Germany, and the UK (again, as it […]

Dr. David Bosshart, CEO of global think tank Gottlieb Duttweiler Institute, and Todd Hale, senior vice-president, consumer and shopper insights, The Nielsen Co., have been named keynote speakers at GlobalShop, your destination for what’s new in retail design and shopper marketing, being held Feb. 29 to Mar. 2, 2012, at Sands Expo and Convention Center, […]