DailyDOOH

DPAA, the leading global organization for everything digital out-of-home has announced that UK-based Esprit Digital has joined the association. Since 2004, Esprit Digital has manufactured unique, affordable, ultra-reliable screen solutions for any application. All over the world the company’s highly stylized digital furniture can be seen in underground metros, rail stations, airports, ticket halls, bus […]

This week SOREL, a premium footwear brand that blends function into its range of stylish boots is unveiling its autumn-winter collection with a weather reactive digital OOH campaign. Michelle Noschese, European Marketing Manager at Sorel, said: “This dynamic approach ensures that the audience sees the most appropriate styles from our AW18 collection, at the most […]

One of the UK’s prize contracts, certainly one that all of the big media owners were pitching for in May this year (the incumbent being Exterion Media) has been won by JCDecaux. Something that we told you was the case back in August here. JCDecaux S.A. (Euronext Paris: DEC), announced that it had won the […]

New York Digital Signage Week takes place Monday October 29 to Friday November 2, 2018 and just as with the previous six years, there will be something for everyone, with the usual heady mix of free and paid-for events. The week kicks off as normal in Manhattan but then, thanks to the SEGD and for […]

DPAA, the leading global organization for everything digital out-of-home has announced its agenda for its annual Video Everywhere Summit, to be held at the iconic Roosevelt Hotel in New York on Tuesday, October 30 as part of New York Digital Signage Week (October 29 – November 2, 2018). Once again, the event (easily the biggest […]

As usual you hear all the best gossip and all the important news here first and we can tell you that it would seem that JCDecaux will soon be officially awarded the Westfield Interiors DOOH contract. The incumbent of course is / was Exterion Media.  This is a prize contract that all the big Media […]

HEROFi, a revenue optimization company for physical retail, recently announced that it had completed a convertible debt financing of $3.5 million. HEROFi, founded in 2014, aims to put physical retail on equal footing with digital commerce, maximizing ROI by infusing physical places with the same speed, convenience and relevance customers now expect from the digital […]

Just in time to mark the start of summer, the award-winning Digital Arts program administered by MTA Arts & Design has unveiled its fifth digital artwork at the busy Fulton Center Transportation Hub in Lower Manhattan. Titled ‘Skyyys’ the new video installation by interdisciplinary artist Dave Greber playfully mimics the constant stream of visual information […]

Ayuda Media Systems has announced a partnership with independent Out-of-Home campaign delivery reporting platform Seedooh. The partnership means that all existing and future Ayuda clients, digital and static advertising networks alike, will now have the ability to easily and seamlessly connect to Seedooh’s automated, verified reporting platform for their OOH campaigns. Ayuda software is already […]

One in every 10 people in the UK has some level of dyslexia, affecting their memory, personal organisation or literacy, but not their capability to succeed. To encourage a more dyslexic-friendly society, Leo Burnett London and The British Dyslexia Association are using facial detection technology on Ocean’s digital out of home screens to give everyone […]