DailyDOOH

The CIO Retail Summit, August 28 – 31, 2011, will bring together CIOs and IT thought leaders to discuss business technology strategies, explore critical IT solutions, and learn from each other’s project successes and failures. It’s an opportunity for CIOs and IT executives to attend educational sessions, make new business contacts, learn about technology solutions […]

While they like the idea of it, few European marketers are using mobile marketing, and those that are, have dedicated relatively small budgets to the sector. Cambridge, Massachusetts-based Forrester Research Inc. has just released a report on the State Of Mobile Marketing In Europe, 2011, the results of a survey of 264 interactive marketers in […]

SK Telecom announced the launch of a pilot test for Smart Cart in China. Smart Cart – we’d say shopping trolley, Ed is an innovative service that uses a smartphone and a smart shopping cart equipped with tablet PC to offer diverse shopping-related information based on accurate indoor positioning technology. The company said the pilot […]

By the end of this year, the food courts of the 161 malls now running Akoo screens will be branded Akoo Pavilions – just one of numerous pieces of news that we got during an interview this week with Andy Stankiewicz, executive vice-president, chief communications officer, Akoo International Inc., Elmwood Park, Illinois. And Nielsen’s new […]

We were recently provided with information from a BBDO-Microsoft advertising study that looked at reaching consumers through understanding their emotional connections to various devices. At the core of the study are consumers and their relationships with screens. These are not impersonal devices but rather, personifications of their users: caring, loving, normal. Originally released last month […]

We are good (we think) at exclusives and over the last four years we have surely brought you many but how about news of a top secret, yet to be launched (and we have to say rather exciting) brand new purely digital network in New York City? Described as a ‘revolutionary communications system designed for […]

Catherine Berriat has joined ComQi as their new Sales Manager for France. She worked previously for ONELAN, AKIRA Europe, AMX Corporation and InFocus. Catherine is a graduate from the Negocia CCIP Business School in Paris.

News just in that CBS Outdoor UK is to run a 12 week campaign to launch a new Google Maps service called Google Transit which allows Londoners to access local public transport directions. The campaign features five fully wrapped buses running along several well known routes in central London, such as the No.19 through Clapham, […]

We don’t have news about shopping centres getting more screens installed every day (thank God for that), but one thing that is good to see and important to remember is to use one’s own screens to explain who we are. Here is an example of RamVision screens at Bromley’s The Glades shopping centre. The displays […]

Zoom Media’s Agency Network has continued its annual support of the National Advertising Benevolent Society of Canada with a cheque for CA$55,000. Each year, all net proceeds from the company’s ZOOM Agency Network are donated directly to NABS. Since the Agency Network was first founded, it has grown to 67 media and creative agencies in […]