DailyDOOH

Pattison Onestop and Spacing Magazine have launched #DearCityCanada, an innovative cross-country, public art project and dialogue about the cities we inhabit. Throughout the summer months, tweeted letters submitted by participants from across Canada will be shared on Pattison Onestop’s network of screens and digital billboards, expressing pride and joy, opinions and criticisms, love and suggestions […]

oOh! Media, Australia’s largest owner of digital out-of-home advertising environments, has completed the conversion of its digital signs to BroadSign International, LLC’s software, BroadSign X. The deployment represents over 500 screens in retail, as well as over 130 displays in airports, 120 pubs and bars, 100 screens in universities across Australia and New Zealand and […]

It’s not surprising that shareholders ran for the exits on news that Wireless Ronin is to be thrown off NASDAQ at the end of this week, see last week’s story ‘NASDAQ Delists @WirelessRonin Securities‘. Ronin’s share price closed Friday at a little over a dollar and there’s lots of reasons to think that it will […]

This could certainly apply to either out-of-home or digital out-of-home, and while in this case it was OOH, we thought it was a fun demonstration of the strength of advertising on the medium. A recent OOH ad campaign asking consumers to choose the next face to be added to Mount Rushmore demonstrated the power of […]

Esprit Digital will be unveiling, what they say, is the highest definition LED display in the world on 3rd and 4th June at the Hippodrome in London. Register here or for more information and to see the 1.9mm and 2.4mm displays up close and personal, contact Angie Clayton on 020 8731 3121 or angelina.clayton@espritdigital.com If […]

More football coverage on the DailyDOOH 😉 It’s a big football weekend in London as 100,000 Germans head to Wembley for the #ChampionsLeagueFinal. Heineken is deploying a dynamic campaign to own JCDecaux’s The Cromwell Road Digital Gateway, showcasing multiple creative, across the nine digital locations on Europe’s busiest road. It’s described as a tactical activation […]

If proof were needed of the power of social media combined with the immediacy of digital outdoor, look no further than this UK story that has gone viral in a pretty big way – errr, at least where the civilised world uses the word ‘football’ rather than the term ‘soccer’ 😉 On Monday, DayLite LED […]

Adspace Digital Mall Network, the biggest digital place-based network in Nielsen’s Fourth Screen Network Audience Report, saw a real spike in viewership with 82% of all mall shoppers viewing its screens, up from 66% in 2011. Adspace’s four-week reach increased to 25% of adults 18-49 in the network’s universe of 45 top DMAs when the […]

The NASDAQ Stock Market notified Wireless Ronin Technologies, Inc. (NASDAQ: RNIN) yesterday that trading in the Company’s securities will be suspended on NASDAQ effective with the open of trading on May 31, 2013. The NASDAQ delisting, which was surely only a matter of time, is based on ‘Insufficient Shareholders’ Equity’. Ronin however are not giving […]

Flixio Studios has signed a multi-year partnership with Giraffas USA to provide design, production and content in a zoned approach for all the company’s U.S.-based restaurants. Giraffas is a Brazilian food quick-service restaurant franchise operation. With over 400 locations in Brazil, Giraffas USA is poised to grow in North America where it already has six […]