Archive for October, 2011

And Now The Fun Begins 4YCnario

Thursday, October 27th, 2011

Adrian J Cotterill, Editor-in-Chief

We won’t go on that we told you this would happen back in September (oh! okay we will, click here) but YCD finally got to announce the acquisition of C-nario. Ok, so it wasn’t exactly a merger as we said but we doubt if there was much left of C-nario to actually ‘merge’ with. All […]

Amateur Journalism?

Thursday, October 27th, 2011

Adrian J Cotterill, Editor-in-Chief

Several examples of either amateur journalism, lack of understanding or plain stupidity this morning with the ‘YCD Acquires C-nario‘ story. @AVMag tweeted a few minutes ago “STOP PRESS: YCD Multimedia has bought C-nario for $6 million #avtweeps #dsignage” and managed in one tweet to get almost everything in that sentence wrong! USD6 Million was (allegedly) […]

Debenhams (Virtual) Pop Up Stores

Thursday, October 27th, 2011

Geny Caloisi

Debenhams has launched a campaign encouraging people to go to famous landmarks such as Trafalgar Square and other regional alternatives and look at them through their iPhone or iPad2 screens to see the retailer’s top party dresses pop up around the attraction. Mobile technology is now so advanced that it means the retailer can set […]

YCD Acquires C-nario

Thursday, October 27th, 2011

Adrian J Cotterill, Editor-in-Chief

We told you this back in September in our post ‘Are C-nario And YCD Set To Merge?‘ so the news in this morning that YCD Multimedia are acquiring C-nario (in a stock transaction) should come as no surprise to any of our regular readers. The official press releases tells us that the “combination of YCD […]

#DSinvestor A Major Event

Thursday, October 27th, 2011

Adrian J Cotterill, Editor-in-Chief

“The Digital Signage Investment Conference, in my opinion, is the major event of the next three to five years where true leaders in the DOOH space will emerge,” says Benjamin Mathieu, enVu CEO. He added “As discussions evolve into media and business model efficiencies, enVu will maintain a key role within the industry by helping […]

Kiosk London Expo 2012

Wednesday, October 26th, 2011

Adrian J Cotterill, Editor-in-Chief

Kiosk London Expo 2012 takes place at the Barbican Centre on 17th and 18th October 2012

Digital Place-Based Media 2.0

Wednesday, October 26th, 2011

Adrian J Cotterill, Editor-in-Chief

Garry McGuire and his team at RMG Networks have shared the presentation that he gave last week (was it that long ago?) at #DSinvestor ‘Digital Place-based Media 2.0: The Next Generation is Interactivity‘. You can find it up on slideshare here.

Has Brian Carnell Joined Trumedia?

Wednesday, October 26th, 2011

Adrian J Cotterill, Editor-in-Chief

It may not have taken long for Brian Carnell, who we understand left Cisco back in June/July to find his next position, although with Trumedia involved we never quite know what the truth of the matter is. A random crawl of the Interweb (no, okay we lie, someone sent it to us) led us to […]

Preset -> Rise Vision -> Cohen’s Angels

Wednesday, October 26th, 2011

Adrian J Cotterill, Editor-in-Chief

Saddle Ranch Digital Wednesday announced that Paul Flanigan has joined the team as their VP of Content Strategy. Flanigan’s past experience includes a five year stint managing Best Buy’s billion-dollar in-store network for their retail chain, a short stint as a consultant at the Preset Group, an even shorter stint at Rise Vision (he only […]

Beetle’s Augmented Reality OOH

Wednesday, October 26th, 2011

Gail Chiasson, North American Editor

Volkswagen is focusing on performance – a new direction for the Beetle – with an innovative campaign to launch the 2012 Beetle in Canada. Innovation has always been a hallmark of the car’s personality, so Volkswagen Canada, based in Ajax, Ontario, and Toronto advertising agency, Red Urban, agreed that innovation must also mark the vehicle’s […]