Archive for October, 2007
Friday, October 26th, 2007
Adrian J Cotterill, Editor-in-Chief
In the forthcoming DOOHAN directory, Avanti Screenmedia finally top the UK Media Sales League table. abc media who were top have fallen back a place as they have recently lost the Firebrand Media national sales contract (brought in-house alongside agency sales), ScreenFX who were once a close second have lost several network sales contracts (previously […]
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Friday, October 26th, 2007
Adrian J Cotterill, Editor-in-Chief
I have been looking at the Macmillan Cancer Support coffee morning results today so am able to give you some information of how we are doing so far. In total the charity had over 43,000 registrations for this year’s event. 44 registrations were directly (and easily) attributed to the digital screen networks that took part. […]
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Friday, October 26th, 2007
Adrian J Cotterill, Editor-in-Chief
Dozens of you have asked me what has happened to aka.tv. Once it was ‘the’ place to go to get news, inside information and gossip on the industry (I always thought that the editorial was slightly biased towards some of its sponsors) but a year ago I would still have said that it was the […]
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Thursday, October 25th, 2007
Adrian J Cotterill, Editor-in-Chief
It’s absolutely fascinating how people find you (not literally of course when you meet) – but how they find you or your product online. WordPress has a great tool that tracks the search terms used to get to your site. In the last few days the list below contains the majority of search terms that […]
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Thursday, October 25th, 2007
Adrian J Cotterill, Editor-in-Chief
Next Thursday 1st November I was hoping to be in London at the “Catch the Radio Wave” event organised by the Radio Centre. Demand for places has been high / venue is too small / I am not important enough (delete as appropriate) but looks like I won’t be going 🙁 This half-day event hosted […]
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Thursday, October 25th, 2007
Adrian J Cotterill, Editor-in-Chief
When 3M and POPAI commission a piece of research you are not going to be too surprised that it supports the “effectiveness of back-projecting dynamic promotional messages onto shop windows using Vikuiti Rear Projection Film”. You ask consumers questions in a certain way, especially when they have just walked in / out / past your […]
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Thursday, October 25th, 2007
Adrian J Cotterill, Editor-in-Chief
I have become a bit of a fan recently of live radio in retail. Seems I am not alone (in this new found sentiment). This year POPAI introduced two new award categories, having at last “…recognised the growing impact of digital networks in retail.” Two Immedia projects won top prizes in the new digital categories… […]
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Thursday, October 25th, 2007
Adrian J Cotterill, Editor-in-Chief
Nice campaign running in a number of UK Health Clubs and Gyms at the moment from Nivea courtesy of Boomerang Media. Campaign Period: 8th October – 21st October 2007 Location: 125 x Health Club venues – Fitness First, Top Notch, Next Generation, Soho Gyms 2 x 6-sheets per venue – Male Changing Room Panel and […]
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Tuesday, October 23rd, 2007
Adrian J Cotterill, Editor-in-Chief
I had quite a few mtgs in London today, first a catch up with Simon Rees, (relatively new) CEO of Avanti Screenmedia, a breakfast mtg with investors and then over lunch had a tour of Eye Corporation’s London showroom. http://www.eyecorp.com I will blog in a bit more detail about some of the digital innovation that […]
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Tuesday, October 23rd, 2007
Adrian J Cotterill, Editor-in-Chief
A few people (including me for once) received a very nice open letter / email from Barry Salzman (the former DoubleClick president) who is now CEO of YCD Multimedia. It’s worth a quick mention here as I am about to publish my top 10 DS Software / CMS Solutions (and YCD are very much included) […]
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